THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting NEW! Data Visualization Email & Newsletter Filter/Lens Hashtag Meme, GIF, & Emojis Micro-Site Single Post or Activation User-Generated Content

Design

Animation Art Direction Brand Identity Brand Redesign Generative AI NEW! Graphic Art Images Sound & Music UX/UI Visual Effects Website/App NEW!

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance NEW! Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality Immersive Interactive Content NFTs

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Podcast

Art & Culture Podcast Branded Podcast Comedy Podcast Health & Wellness Podcast NEW! Lifestyle & Entertainment Podcast NEW! News & Politics Podcast Other Podcast Genres Podcast Mini Series Science & Technology Podcast Sports Podcast True Crime & Documentary Podcast

Single Platform

Facebook Instagram LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT NEW! Customer Experience Earned Media Employee Engagement Event & Experiential Gamification Humor Innovative Media Buying Strategy Insights & Trends Integration with Live Television LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Dance Video Documentary NEW! Featurette or Behind The Scenes Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Music Video NEW! Product Feature Video Short Form Video Stories Unboxing Video Vertical Video Video Ad Video Series

From the 1st Annual Shorty Social Good Awards Best use of a Hashtag

This award honors the most creative and effective use of hashtags across any platform for a specific social cause or campaign.

Winner

Hashtag
winner
Dove: Dear Media
“Hot blonde.” “Huge nipples.” “Her ass is quality.” Somehow it’s become acceptable for the media t…

Finalists

Hashtag
finalist
#SaidNoSchoolEver
Hefty is the only trash bag that supports Box Tops For Education, one of America's largest school e…
Hashtag
finalist
#ShootATweet
How do we make the daily toll of gun violence something Congress can't ignore?The media does a grea…
Hashtag
finalist
The #62MillionGirls Yearbook
In March 2015, the President and First Lady Michelle Obama launched the Let Girls Learn initiative …

Nominees

Hashtag
#BlindNewWorld
More than 7 million blind people live in the U.S. Yet, more than half of Americans say they haven't…
Hashtag
#FedExCares: Turning Citizenship into an Internal Rallying Cry
More than 10,000 FedEx volunteers work to improve communities in upward of 400 cities across the gl…
Hashtag
#FlipOffFur
How do you make dissing fur cool? breensmith wanted to bridge the gap between the fur-wearers, the …
Hashtag
#ForgiveForPeace Campaign
The United Nations tasked influencer marketing platform, Influential, to create a campaign to raise…
Hashtag
#HavasPeepShow
The Breast Cancer Awareness installation inside advertising agency Havas Chicago's lobby was design…
Hashtag
#IHateTheWait
With increasingly long TSA wait times and frustration with the current system escalating at airp…
Hashtag
#StrongArmSelfie
Colorectal cancer is the second leading cause of cancer deaths among men and women in the U.S. c…
Hashtag
#TreatItForward Tuesday
We're passionate about making a positive difference for animals in need. In this campaign, we focus…
Hashtag
Call Your Shot
The Call Your Shot challenge was a social media campaign supporting World Malaria Day 2016 and was …
Hashtag
Cigna Fights Hunger
Cigna is more than just a health insurance company. We are committed to improving the health, well-…
Hashtag
Jeep | 4x4 Day
This past April 4th, the Jeep brand celebrated it's first annual 4x4 Day, with a campaign centered …
Hashtag
M&M’S #MakeMLaugh For Red Nose Day
For the past two years, M&M'S has joined Comic Relief, an organization whose mission is to drive po…
Hashtag
MasterCard #STandUp4
For the past five years, MasterCard has supported Stand Up To Cancer (SU2C) by donating 1 cent to S…
Hashtag
Zappos: #ImNotABox Campaign
THE WHYEvery Zappos box has a unique story and purpose to each of our customers--whether they're sh…