This award honors those most effective and creative use of a meme by a brand, agency or organization. This could be a one off response to a news event or cultural phenomenon or part of a larger marketing campaign strategy.
Millions of people participate in
The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook,
Tumblr, YouTube, Snapchat, Instagram, Vine and the rest of the social web.
The 9th Annual Shorty Awards will be held
April 23, 2017 in NYC
and streamed to the public.