Social TV uses Automatic Content Recognition (ACR) technology to recognize the show a user is watching and then displays a feed of real-time tweets contextually relevant to that show. The app is a partial-overlay that appears over the right side of the live TV broadcast, but can be easily hidden using the right arrow button on the user's Samsung remote. If the app is hidden, the pane overlay will disappear and new tweets will be shown as notifications in the top right corner of the live TV broadcast.
Social TV is the first live TV product to integrate automatic content recognition (ACR) technology. It is also the first connected-television product to offer real-time tweet-matching with live broadcasts of TV series, movies, and sports/news events.