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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
Branded Content
Branded Series
Documentary Short
Email & Newsletter
Feature Film
Images
Interactive Experiences
Long Form Video
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Vertical Video
NEW!
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Civic Engagement
NEW!
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
Poverty Relief
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
Corporate-Community
Influencer, Creator & Celebrity
Non-profit Partnership
Other Partnerships
Platforms & Technology
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Employee Engagement
NEW!
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
User Generated Content
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Additional Filters
Single Post or Activation
VFX and Chill’s “Mission: In Hospital” Parody Trailer
With the release of the much anticipated “Mission Impossible: Dead Reckoning,” the creative team be…
News & Media
,
Snapchat Presence
,
Snapchat Discover Story
finalist
VG on Snapchat Discover
Note: Please see the attached links for a more visual experience of this information!Being the larg…
Boldest Campaign of 2011
winner
VH-1 Do Something Awards: Give a Shit
To raise awareness of VH1’s Do Something Awards, VH1 created its own spoof charity called “Give a S…
Facebook Campaign
VH-1 Single Ladies: Single & Liking It
“Single Ladies" is a modern, sexy series set in Atlanta that explores the lives of three different …
Gamification
VH-1 Single Ladies: Single & Liking It, game mechanics
“Single Ladies" is a modern, sexy series set in Atlanta that explores the lives of three different …
Facebook Campaign
,
Campaign for Television
,
Gamification
finalist
VH-1 Tough Love: Ditch or Date
On the VH1 reality series “Tough Love", the show’s host Steve Ward attempts to help a group of eigh…
YouTube Presence
VH1
VH1 experienced impressive subscriber growth on its YouTube channel in 2018, and for the first time…
LGBTQ Community Engagement
finalist
VH1 + It Gets Better: Pride
Each week, many of VH1's top-rated shows bring audiences the stories of diverse, LGBTQ cast members…
Social Good Campaign
VH1 + TRUTH
Utilize VH1 programming and talent to expose Big Tobacco's lies, forcing them to wear their scarl…
Live Events
,
LGBTQ Community Engagement
,
Live Event Coverage
finalist
VH1 AND SAMSUNG 837 PRESENT RUPAUL’S DRAG RACE FINALE
This year, Samsung challenged VH1 to create a program to promote brand awareness among affluent, ur…
Branded Mobile App
finalist
VH1 App
The free VH1 app launched October 17, 2013 for iPhone and iPad, and is a three-in-one video, new fo…
Multi-Platform Partnership
finalist
gold honor
VH1 Martha & Snoop’s Potluck Dinner Party + Hidden Valley Ranch
VH1 partnered with Hidden Valley Ranch to create a 360 convergent program tied to the season premie…
Tumblr Brand Presence
,
Campaign for Television
finalist
VH1 on Tumblr
VH1 is more than a TV network. The brand itself is a bold and successful mash-up of music,pop-cult…
Multicultural Community Engagement
VH1's 2 Cultures, 1 Couple
The objective of 2 Cultures, 1 Couple was to explore the diverse and complicated inner workings of …
Social Activism
finalist
VH1's Growing Up Black
The goal of Growing Up Black is to learn about what it’s like growing up Black in America from the …
Multicultural Community Engagement
VH1's Growing Up Black
The goal of Growing Up Black is to learn about what it’s like growing up Black in America from the …
LGBTQ Community Engagement
,
Medium-Length Video
,
Multicultural Community Engagement
,
Social Good Campaign
finalist
VH1's LGBTQ Herstory Month
In recognition of LGBT History Month (October), the RuPaul’s Drag Race team gathered and photograph…
Facebook
VH1's Love & Hip Hop Facebook
Going into 2021, our objective was to provide our audience with new and exciting video content that…
Video
VH1's Love & Hip Hop: Atlanta S9: Stevie J & Eva Play Daddy Daughter Guessing Game
Inspired by the viral #GirlDad movement started by the late NBA all-star Kobe Bryant, this video ai…
Emojis
finalist
VH1's Love & Hip Hop: New York Season 10 Twitter Custom Branded Emoji
Engage fans and eventize the 10th season of the iconic series - Love & Hip Hop: New York with the c…
LGBTQ Community Engagement
VH1's Out of the Closet (Season 3)
With the third season of RuPaul’s Drag Race’s Out of the Closet, the objective was to build on the …
Animated GIFs
VH1's Pass the Bowl
“Pass The Bowl" is VH1’s ongoing interview series, wherein celebrities contribute questions to our …
Call to Action
,
PSA
VH1's RuPaul's Drag Race "Say Love" PSA
The “Say Love” PSA targeted the hyper-passionate online followers of the various RuPaul’s Drag Race…
TikTok Presence
,
Live Streaming Video
,
Twitter
,
Twitter Video
finalist
VH1's RuPaul's Drag Race S12 RuVeal
Ultimately our goal was to harness the uniquely interactive power of Twitter to create a memorable …
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