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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
Branded Content
Branded Series
Documentary Short
Email & Newsletter
Feature Film
Images
Interactive Experiences
Long Form Video
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Vertical Video
NEW!
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Civic Engagement
NEW!
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
Poverty Relief
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
Corporate-Community
Influencer, Creator & Celebrity
Non-profit Partnership
Other Partnerships
Platforms & Technology
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Employee Engagement
NEW!
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
User Generated Content
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Additional Filters
Influencer & Celebrity Campaign
,
Integration with Live Television
,
Contest or Promotion
,
Business to Business
,
Integrated Campaign
,
Consumer Brand
,
Mobile Campaign
,
Media Buying Strategy
,
Video
,
Creative use of Technology
,
News
,
Retail & E-Commerce
,
Technology
,
Television
winner
gold honor
silver honor
bronze honor
Lucy The Robot
BackgroundGlobal technology company, Double Robotics, wanted to launch into the Australian market w…
Multicultural Community Engagement
,
Music & Dance
,
Storytelling
finalist
bronze honor
Luis Fonsi and Alzheimer’s Association Use Music to Raise Alzheimer’s Awareness
More than 6 million Americans are living with Alzheimer's disease. The Alzheimer's Association 2022…
Facebook
,
Entertainment
finalist
bronze honor
Luke Bryan Digital Autograph Application
On the heels of Luke Bryan's album release for "Kill the Lights", the goal was to create a unique d…
Twitter
,
Twitter Presence
finalist
gold honor
Lulu
In the Summer of 2020 South Africans were stuck in lockdown during their favourite time of year. Th…
Video Pre-Roll
finalist
Lumene: Nordic Chic Colour Correcting Cream
Lumene is a multi-award winning skincare brand from Finland. Their philosophy is deeply rooted in t…
Video Series
LUMIX Presents: Shutter Showdown
IMGN Media and LUMIX teamed up to create a long-form video campaign that would showcase the excepti…
Fitness, Health, & Wellness
,
Hashtag
,
Facebook
,
Storytelling
,
User-Generated Content
finalist
bronze honor
audience honor
LVNG With Lung Cancer: Letters of Love
The campaign’s objectives were to: • Raise awareness about lung cancer on Facebook outside of th…
Real-Time Response
Lydia should have switched to #Truvia #BreakingBad #SweetSwitch
Truvia® natural sweetener is #1 in its category of zero-calorie natural sweeteners in the U.S. and …
Video
Lyft - Giving Strangers A Lyft in Miami ft. Will Smith
Lyft expands its “Undercover” campaign by ‘pulling the mask off’ and placing unsuspecting passenger…
Auto
Lyft Launch Party Featuring Young Thug
Our objective was to create a new series to promote hot new music releases. The plan was for popula…
Real Time Response
finalist
gold honor
Lyft’s Pete Davidson Tweet
Rideshare company Lyft is on a mission to reshape the brand towards iconic cultural relevance targe…
Financial Services
finalist
LyricALLY: Creating a dope track to make financial education fun
Since 2009, the financial literacy rate in the US has plummeted, and while 36% of students have tak…
Music & Dance
,
TikTok
finalist
Lysol #HealthyHabits6Step
In 2020, there was no shortage of information about COVID-19, but there was one big problem: it was…
Event & Experiential
,
Gamification
Lysol's Battling Bac
When Lysol wanted to continue its "World's Stinkiest Sock" campaign for 2023, it wanted something d…
Instagram
M Live: Friends, Family, and Followers
Marriott International's real-time command center, M Live, wanted to attract a NextGen audience by …
Customer Service
winner
M Live: Bridging the Digital Divide - Exclusive Experiences
Marriott International's real-time command center, M Live, wanted to enhance our Marriott Bonvoy me…
Data Visualization
finalist
M Live: Real-Time Hotel Bookings
Marriott International's real-time command center, M Live, is on a mission to find innovative ways …
Hospitality
,
Real Time Response
winner
M Live: The Great American Eclipse
On August 21, 2017, the Great American Eclipse presented a unique opportunity for Marriott hotels s…
Live Video
M:I8 - Deciphering The Mission
The idea driving this campaign was rooted in rewarding the franchise’s most devoted fans while crea…
Influencer & Celebrity Campaign
,
Food & Beverage
finalist
M&M'S 1 Million Tastes of Crispy Giveaway - #NashHasCrispy
How does an iconic brand like M&M'S engage the all-important Millennial and Gen-Z audiences? By bri…
Multi-Platform Campaign
M&M'S Caramel Launch
Create an introductory splash for M&M'S Caramel to keep it top of mind with consumers through the e…
Food & Beverage
M&M'S Caramel Launch
Create an introductory splash for M&M'S Caramel to keep it top of mind with consumers through the e…
Vine
finalist
M&M'S Color Commentary
In the wake of the "Super Bowl Blackout," every marketer approached the 2014 Big Game hoping for so…
Food & Beverage
,
Social Good Campaign
M&M'S RED NOSE DAY 2018
For the fourth year in a row, M&M'S partnered with Red Nose Day to help America come together to ra…
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