THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 12th Annual Shorty Awards Best in Sports

Sports teams, athletes, leagues, networks and services are eligible for this award. Objectives include engaging current fans, driving traffic, expanding fanbase and educating viewers and followers.

See previous winners and honorees here.

Winner

Sports
winner
Bleacher Report: Making it as Easy as Possible to be a Sports Fan
Bleacher Report set out to be the best publisher in sports with one goal in mind: make it as easy a…

Finalists

Sports
finalist
audience honor
2019 NHL Fan Choice Awards
The 2019 NHL Fan Choice Awards gave fans the unique opportunity to celebrate the most entertaining …
Sports
finalist
Complexity Gaming
In the world of esports teams, social content tends to focus purely on the in-game experience and o…
Sports
finalist
Elena Delle Donne: 50/40/90 Club
During the 2019 season Elena Delle Donne made history and we wanted to give fans a look into how mo…
Sports
finalist
Olympic Channel Take the Podium Original Series Social Media Campaign
Olympic Channel is the global media platform of the International Olympic Committee(IOC) dedicated …
Sports
finalist
Washington Wizards Japanese Digital Media
During the 2019 NBA Draft, the Washington Wizards made history when they selected Rui Hachimura, th…

Nominees

Sports
#1Kane
On January 19, 2020, Patrick Kane became the 90th NHL player in league history to record 1,000 poin…
Sports
ESPN SOCIAL MEDIA
Our objective as a social team is to serve fans the best content ESPN has to offer in an engaging w…
Sports
Etihad Airways Introduces: ManCity Freestylers
The primary creative challenge was devising a campaign that would reflect Etihad Airways and Manche…
Sports
MLB Network's #SandlotToTheShow
By giving fans a voice in its shows through social media integration in recent years, MLB Network h…
Sports
MLB Player Social Media Program
The objective of the Player Social Program is to provide our players with seamless access to qualit…
Sports
Philadelphia Eagles Social Media
With each piece of content posted on the Philadelphia Eagles social media accounts, we have a speci…
Sports
Special Olympics: We Choose To Rise
How many of you have watched the Olympic Games? I think most people would put their hand up to this…
Sports
The Checkdown
The Checkdown is the intersection of culture and football. We emphasize helmet-off, personality-dri…
Sports
The Ritz-Carlton x Mercedes AMG-Petronas F1 Team
At the beginning of 2019 we launched Year 1 of an exciting partnership with Mercedes AMG-Petronas F…
Sports
Toronto Maple Leafs Heartbeats Hype Series
Creative, unique Hype videos setting up the next match up for the Toronto Maple Leafs on Social Med…
Sports
Yahoo Sports: Changing the Game on Social
With primetime live games, fantasy, scores, stats, original branded content, immersive experiences …