THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 17th Annual Shorty Awards Fitness, Health, & Wellness

This category honors the most effective and creative use of social/digital by brands specializing in fitness, personal wellness, and healthy lifestyles.

See previous winners and honorees here.

Finalists

Fitness, Health, & Wellness
finalist
Let's Run There with Jeremy Renner
Brooks Running’s iconic Run Happy platform had energized the company for 25 years and propelled it …
Fitness, Health, & Wellness
finalist
Dear Dad
This past Father’s Day, Function Health launched Dear Dad, a campaign centered around one pivotal l…
Fitness, Health, & Wellness
finalist
Spike Sessions
Objective To introduce Lingo— Abbott’s continuous glucose monitor— as a groundbreaking health te…
Fitness, Health, & Wellness
finalist
Best of ClassPass 2023
Every year, ClassPass turns to its users to vote for fitness studios, gyms, instructors, salons, an…
Fitness, Health, & Wellness
finalist
Nature Made Pickleball Activation
In 2024, Nature Made aimed to deepen brand connection with our audience beyond traditional media ch…
Fitness, Health, & Wellness
finalist
The Well By Northwell Health, with Revmade
Our culture is undergoing a crisis of trust. Amid misinformation, manipulative messaging, the explo…
Fitness, Health, & Wellness
finalist
You've Got Options
Anyone who's ever tried to find a doctor knows what a pain in the ass it can be. Which is one reaso…
Fitness, Health, & Wellness
finalist
[solidcore] Solidays Challenge
The beloved, full-body workout [solidcore] has run its Solidays campaign since 2022, an annual chal…

Nominees

Fitness, Health, & Wellness
Anna Ortiz: Empowering a Global Community to Live Well & Explore More
To inspire and educate a global audience on the benefits of healthy eating through engaging, access…
Fitness, Health, & Wellness
Period A.K.A.
Our objective: to empower and inform a new generation of (wo)menstruators with the resources—inform…