10th Annual Shorty Awards Categories

Entries for the Shorty Awards are open now! Official categories listed below.
The late entry deadline is February 22, 2018

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Most Creative use of Technology

This award honors the most innovative integration of technology in a marketing campaign. Examples of technology integrations may include use of public APIs, facial recognition, data manipulation and augmented reality.

See previous winners and honorees here.
Start an entry in this category
Being Jose Mourinho
Our goal was to reach 10 million football fans in Europe, and position our game, Top Eleven, as the closest thing to being a football manager.
Local Selects
Despite PayPal's high awareness and 210 million active users, less than 10% actually choose PayPal at checkout. This staggering performance metric reflects the brand's increasing irrelevance to the mod...
Meet Vee
With voice assistants from Amazon and Google entering homes at breakneck speeds, VaynerMedia saw an opportunity for their clients (and potential clients) to reach consumers in new, impactful ways. VM h...
NBC Left Field, "Field Phone"
While NBC Left Field is focused on digital distribution, we also wanted to honor our company's legacy by creating a way to deliver news in a more "old-school" way. With the "Field Phone", we set out t...
Samsung Gear 360 Launch
Our goal was to leverage artistic content creators, an Instagram influencer, blogs, and USA Today pre-roll video ads to deliver engaging, sales-driven content - some of which was produced using the new...
SeekDeeper
We wanted to get on the radar of young, tech-savvy travelers by using nontraditional means, driven heavily by buzz and PR. Royal Caribbean has very innovative technology on their ships, so we also want...
Sonos 'Groove Is In The Home'
Our objective was to create an impactful and unexpected conversation around the launch of the first ever Sonos smart speaker by educating consumers about its unique ability to fill every room of your h...
USAA Flyover
The pregame flyover is a long held tradition before many sporting games, most notably NFL games during Salute to Service month in November. As the official Military Appreciation Sponsor of the NFL, USA...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th annual shorty awards will be held april 15th, 2018 in new york city

final Deadline for Brands & Organizations

02 . 22 . 18