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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
Branded Content
Branded Series
Documentary Short
Email & Newsletter
Feature Film
Images
Interactive Experiences
Long Form Video
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Vertical Video
NEW!
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Civic Engagement
NEW!
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
Poverty Relief
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
Corporate-Community
Influencer, Creator & Celebrity
Non-profit Partnership
Other Partnerships
Platforms & Technology
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Employee Engagement
NEW!
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
User Generated Content
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Additional Filters
Real Estate
finalist
Starts with a Home
In 2018, Better Homes and Gardens® Real Estate (BHGRE®) refreshed their consumer-facing lifestyle c…
Hospitality
Starwood Hotels & Resorts: Le Méridien & Westin Family Programs
"The Universal Language of Play": Playing knows no borders or language barriers but is a vehicle to…
Online Event/Activation
,
Twitter Video
finalist
audience honor
STARZ's Countdown to #PowerGhost Pre-Show Event
After the explosive series finale of the legacy series, fans of the STARZ’ hit series Power were ea…
Animated GIFs
finalist
STARZ’s live GIFing campaign for Outlander
STARZ knew it had a social powerhouse in Outlander, a show that brought with it a large built-in au…
Financial Services
finalist
Stash & Save Sweepstakes
In May 2013, Kinecta Federal Credit Union – a Southern California-based financial institution – lau…
Twitter Hashtag
,
Branded YouTube Channel
State Farm & YouTube Coachella Live Stream 2012
We did not just sponsor the Coachella Music Festival. We focused on what people were missing and d…
Multi-Platform Campaign
State Farm Costume Party
Business Objective: With State Farm losing share among millennials because it’s seen as their “…
Gamification
finalist
State Farm Gamerhood Challenge
The Gamerhood Challenge is the biggest and most inventive expansion into the online gaming space St…
Branded Content
,
Native Advertising
winner
silver honor
audience honor
State Farm in NBA 2K22
We set out to challenge Millennial and Gen Z-ers’ perception that State Farm is just their parents’…
LGBTQ Community Engagement
,
Social Good Campaign
State Farm LGBTQ+ One Good Neighbor Campaign
The driving force behind this campaign was, and still is, brand authenticity. The LGBTQ+ Movement i…
Social Good Campaign
State Farm Neighborhood Assist
State Farm has the tremendous potential to own what it means to be a good neighbor, not only throug…
Other Platform Presence
State Farm Raiding For Good
Being a good neighbor is about lending of support in any community, so State Farm set out to become…
Call to Action
,
Contest or Promotion
,
TikTok Partnership
finalist
silver honor
audience honor
State Farm Super Bowl 2023: The Big Game Came to US!
With the 2023 Super Bowl hosted at State Farm Stadium in Arizona, State Farm sought to exploit maxi…
Insurance
winner
State Farm® Changes the Marketing Game to Build Connections with Millennials and Gen Z
To better connect with millennials and Gen Z, State Farm leaned into the power of a good game and r…
Single Post or Activation
State Farm® Photo Bomb Booth
State Farm® wanted to surprise WNBA fans who were already excited to meet Jake from State Farm with…
Integrated Campaign
finalist
State of Man
For our December edition and for the entire month of November online, GQ embarked on a groundbreaki…
Government & Politics
finalist
State of Michigan Voter Campaign
In Michigan many young adults, especially those in underrepresented communities, don’t vote. Resear…
Storytelling
finalist
State of Mind: Psychedelic Therapy
Getting a cancer diagnosis is traumatic both physically and mentally. The use of psilocybin, or ps…
Multi-Platform Campaign
Stay Close at Days Inn
With 1,600 locations in over 20 countries, Days Inn by Wyndham is one of the largest, most well-rec…
Government & Politics
,
Local Campaign
,
Spokesperson
,
Humor
,
PSA
winner
gold honor
audience honor
Stay Home, Save Lives
At the height of the COVID-19 pandemic, Chicagoans were not taking the stay-at-home orders seriousl…
Branded Content
Stay In Your Element
Element Hotels, a Marriott International brand, set out to raise awareness of the fully equipped in…
Art Direction
Stay Special
Advertising award shows are a time to celebrate hard work and the unique people who choose advertis…
Short Form Video
Stay Tuned
A twice daily news briefing that breaks down breaking news for the Snapchat audience. A Snap Origin…
News & Media
finalist
Stay Tuned on Snapchat
Stay Tuned is the NBC News brand dedicated to bringing its trusted, accurate, premium journalism to…
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