THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 16th Annual Shorty Awards Art Direction

This award honors art direction on social media and digital. Work that is either standalone or part of a greater campaign is eligible. Creative integrity, strategic integration, shareability, and effectiveness will all be considered.

See previous winners and honorees here.

Winner

Art Direction
winner
audience honor
French's Mustard Skittles
In 2023, McCormick saw an opportunity to expand beyond sandwiches and hot dogs. Our charge for t…

Finalists

Art Direction
finalist
gold honor
Driving While Black
Many Americans believe that racism is bad, but perceive it as less prevalent in today’s society bec…
Art Direction
finalist
silver honor
Sylvania EyeCARe
Unfortunately, most people don’t think about automotive lighting until a bulb burns out. Unlike oil…
Art Direction
finalist
bronze honor
Google Black-Owned Friday 2023
Idea: Google's Black-owned Friday campaign was born in 2020 to uplift Black-owned businesses dispro…
Art Direction
finalist
GENESIS SUV ARTIST SERIES
The luxury automotive industry is highly competitive. BMW, Mercedes, and Audi lead the category. Mo…
Art Direction
finalist
Nike Swim, "Bodies of Water"
Saylor set out to kickstart Nike Swim’s organic audience growth on Instagram by crafting a campaign…
Art Direction
finalist
Stars on Mars: The Game
To launch excitement for the most out-of-this-world reality show ever, our marketing team ventured …
Art Direction
finalist
Unwrapped
Every year, Grindr compiles anonymous aggregated data from our global user base and surveys our com…

Nominees

Art Direction
AI Starts with Trusted Data
You can’t argue with the fact that AI is on everyone’s mind; but how do you ensure it’s safe, relia…
Art Direction
Caught Shopping on Amazon
Our creative endeavor centered on crafting an irresistibly entertaining ad for the new PAW Patrol: …
Art Direction
Confronting ‘Morality’
Art Direction
First Is Everything
In 2023, the New York Festivals (NYF) launched a new automotive category group as a core component …
Art Direction
Hondashi. The Seasoning Saga.
In a world where tradition meets innovation, Hondashi embarked on a visionary quest to bridge gener…
Art Direction
Native America Season 2
For Season 2 of Native America, we wanted to curate dynamic graphics that captured the rich culture…
Art Direction
PAW Patrol In-Store Shopping Experience at Target
Our groundbreaking initiative for PAW Patrol: The Mighty Movie products being sold at Target, redef…
Art Direction
Real-Time Social Opportunities
The economy has surged into a daily trending topic on social media. Across the news cycle, alarming…
Art Direction
Stay Special
Advertising award shows are a time to celebrate hard work and the unique people who choose advertis…
Art Direction
Top Rank Boxing - Devin Haney vs. Vasiliy Lomachenko Event Announcement
The creative campaign was designed to strategically announce and promote the highly anticipated sho…
Art Direction
Will Trent Is... Social Video
Based on Karin Slaughter's New York Times bestselling "Will Trent" series, ABC’s procedural crime d…