THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Short Form Video

This category honors the most effective and creative use of short-form video in a social media marketing campaign or editorial content. Videos must be less than a minute in length to qualify.

See previous winners and honorees here.
Start an entry in this category
Short Form Video
Branch Yarderman
ECHO, a top brand among landscaping professionals, was ready to expand its reach to homeowners. But…
Short Form Video
Entering on behalf of Vanguard's Corporate Social Media Team
Vanguard has long been synonymous with investing steadfast, trusted, and built for the long haul. B…
Short Form Video
Let’s Shape the Future of Connectivity Together
The goal for this project was to create a high-impact, cinematic opening video that would energize …
Short Form Video
McKinsey asks, “What’s your next brilliant move?”
Ahead of its 100th anniversary, McKinsey faced a fundamental storytelling challenge: how to explain…
Short Form Video
Mickey & Friends: Scroll Break
The objective of Mickey & Friends Scroll Break is to encourage users to stop scrolling and take a m…
Short Form Video
Minnie’s Daily Routines
Minnie’s Daily Routines was developed to reintroduce Minnie Mouse in a way that feels current to to…
Short Form Video
Miracle-Gro Full Bush Summer
For the past 150 years, Miracle-Gro has been helping things grow. In order to future-proof the bran…
Short Form Video
Morning Brew: The Costco Success Story
Business news doesn’t have to be boring. While the Pew Research Center notes that 54% of Americans …
Short Form Video
Reasonable Doubt S3 “Dear Black Women”
Dear Black Women is a love letter to the core audience of Reasonable Doubt, created to reignite fan…
Short Form Video
St. Regis Hotels & Resorts - Ginori Café at St. Regis Tea-ser
Tease and generate global excitement around the opening of Café Ginori while raising awareness of t…
Short Form Video
The First Sip: A Cinematic Take on The Weeknd × Nespresso
The objective of Karl Shakur’s film for The Weeknd × Nespresso was to reinterpret a simple, univers…
Short Form Video
University Hospitals x Cleveland Browns Brand Partnership
The idea driving this work was to leverage our brand partnerships to deliver authentic, trust-build…