To make people remember why they Love The X Factor and bring The X Factor into the age of the Internet.
To attract a younger audience and bring back some of the fun to the show.
Everyone loves a funny on the internet and no one is safe... our judges were no exception when it came to us having a little bit of fun.
We created funny over dubbed videos with laugh-out-loud voiceovers featuring famous judges moments from previous shows.
The aim was to make fans remember why they loved the judges while bringing The X Factor into the age of the internet.
We looked back on previous performances and over-dubbed with a comedian's interpretation. This was to make the internet laugh and reignite our love for the judges.
Total Reach- 1.2 Million
Total Engagements- 4000
Total Video Views- 263,000