THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

From the 10th Annual Shorty Impact Awards Multi-Platform Campaign

This category honors the most effective and creative social good campaign spanning multiple channels. Entry should describe how content was modified and enhanced for each platform, worked together to create a unifying message and succeeded in meeting its social impact goals.

For campaigns integrating across digital and traditional media channels, see Best Integrated Campaign.

See previous winners and honorees here.

Finalists

Multi-Platform Campaign
finalist
A job with impact. From the very first second.
In the wake of a nationwide policing recruitment crisis, the Seattle Police Department faced one of…
Multi-Platform Campaign
finalist
AARP Social Security Takeover
The goal was to raise awareness of AARP's efforts to protect Social Security. This was achieved by …
Multi-Platform Campaign
finalist
From Fan To Featured
For years, Mastercard has activated its GRAMMYs partnership through a dedicated broadcast TV moment…
Multi-Platform Campaign
finalist
Make-A-Wish “WishMakers Wanted” Campaign for World Wish Month
In the next 20 minutes, a child will learn they have a critical illness. Twenty minutes later, anot…
Multi-Platform Campaign
finalist
Spicy Noods
Teenagers and young adults are the group most impacted by sextortion threats - but many in this age…
Multi-Platform Campaign
finalist
The Ripple Effect
Our exploration of the fentanyl crisis took a different approach – one rooted in storytelling, comp…
Multi-Platform Campaign
finalist
This Is Why You’re Soft – The Liver King Movement
The This Is Why You’re Soft campaign set out to do more than promote supplements, it aimed to spark…
Multi-Platform Campaign
finalist
“Don’t Get Reeled In” Campaign: Protecting Customers Against Social Media Scams
Nearly 50% of scams reported to Chase originate from social media platforms. Recognizing the urgenc…

Nominees

Multi-Platform Campaign
Everything We Do We Do for Dogs
The American Kennel Club has been the trusted authority on all things dog-related for more than 140…
Multi-Platform Campaign
Mastercard Global Inclusive Growth Summit 2025
The Global Inclusive Growth Summit is an annual event hosted by the Mastercard Center for Inclusive…