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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
Branded Content
Branded Series
Documentary Short
Email & Newsletter
Feature Film
Images
Interactive Experiences
Long Form Video
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Vertical Video
NEW!
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Civic Engagement
NEW!
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
Poverty Relief
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
Corporate-Community
Influencer, Creator & Celebrity
Non-profit Partnership
Other Partnerships
Platforms & Technology
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Employee Engagement
NEW!
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
User Generated Content
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Additional Filters
Integrated Campaign
finalist
Lobos 1707 'UnDomesticate'
Lobos 1707 was a celebrity-backed tequila with awareness but little distinction in a saturated cate…
Rebrand Campaign
Lobos 1707 'UnDomesticate'
Lobos had awareness but lacked meaning. In a category dominated by aspirational imagery, the brand …
Wine, Beer & Spirits
Lobos 1707 'UnDomesticate'
The category traditionally sells polished lifestyles and aspirational perfection. Culture was movin…
Brand Voice
finalist
Lobos 1707 'UnDomesticate'
The spirits category speaks in polished aspiration. Lobos needed a voice that broke pattern recogni…
Local Campaign
finalist
Local Artist Bags
As the oldest grocery store in the DMV, Giant continually aims to join with community members to em…
Financial Services
finalist
Local Legends
U.S. Bank is America’s fifth-largest bank, with 74,000 employees and $467 billion in assets. But de…
Localization
,
Regional Campaign
,
Social Good Campaign
Local Markets
As one of the largest financial services companies in the United States, Bank of America has long u…
Financial Services
,
Real Time Response
,
Creative use of Technology
finalist
gold honor
bronze honor
audience honor
Local Selects
Despite PayPal's high awareness and 210 million active users, less than 10% actually choose PayPal …
Localization
audience honor
Localized Campaigns and Strategy
Many changes to social media algorithms have occurred and it is no longer guaranteed that even your…
Tumblr Campaign
finalist
Locally Crafted curated by Windstream
To combat negative perceptions and strengthen the brand's positioning as a company committed to loc…
Hospitality
Location is Everything: Draper James x The Tryall Club
Drive brand awareness and bookings for Jamaica’s The Tryall Club in target US markets through strat…
Storytelling
Locker Room Confessions with Chase Utley and Alex Curry
Building on the success of our previous Locker Room Confessions series—where standout moments like …
Government & Politics
Lockheed Martin
How do you take a great company with rich history, but seen as stuck in a cold war mentality, and b…
Artificial Intelligence
,
User-Generated Content
finalist
Loco AI
AI content is the zeitgeist with its contagious, boundary-pushing creativity. Despite AI’s cultural…
Real Time Response
Loctite Superbowl Tweet
After years (and millions of dollars) of marketing investment had failed to unseat dominant cate…
Multi-Platform Campaign
Logitech #MyNewOffice and #LogiMakeItWork Social Campaigns
At the beginning of 2020, the COVID-19 pandemic presented a challenge to many brands: How should th…
Twitter
Logitech and the Daily Trending Content
Logitech has built a strong legacy that is widely known for its innovation in mice and keyboards. B…
Multi-Platform Campaign
Logitech CES #StartAFollowing Campaign
In January 2020, Logitech attended CES in Las Vegas. By having a presence at the event, Logitech wa…
Technology
finalist
Logitech G
In the gaming tech category, brands lead with specs, product launches, and performance claims. Logi…
Comedy Video
finalist
Logitech G April Fools
In an era where seasonal marketing often feels like white noise, we saw April Fools’ not as a distr…
Community Engagement
Logitech G in the Stream
Our goal was to transcend traditional brand-to-consumer boundaries by moving from the feed to the c…
Instagram Presence
Logitech G Instagram
We believe that life is more fun when you play, and our Instagram feed highlights the ways Logitech…
Instagram Presence
Logitech G Instagram
In the gaming tech category, brands lead with specs, product launches, and performance claims. Logi…
Brand Awareness Campaign
Logitech G Keep Playing
Logitech G’s KEEP PLAYING brand campaign amplifies a powerful truth: The feelings of joy and accomp…
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