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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
Branded Content
Branded Series
Documentary Short
Email & Newsletter
Feature Film
Images
Interactive Experiences
Long Form Video
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Vertical Video
NEW!
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Civic Engagement
NEW!
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
Poverty Relief
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
Corporate-Community
Influencer, Creator & Celebrity
Non-profit Partnership
Other Partnerships
Platforms & Technology
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Employee Engagement
NEW!
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
User Generated Content
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Additional Filters
Integrated Campaign
,
Multi-Platform Campaign
,
Physical & Digital
,
Social Good Campaign
,
Travel & Tourism
winner
WestJet Christmas Miracle: 12,000 mini miracles
To stand out during holiday season, WestJet brought a memorable and heartwarming experience to both…
Travel
,
Consumer Brand
,
Video
,
Viral Campaign
winner
WestJet Christmas Miracle: Real -Time Giving
At a time of year when flights are at capacity and stress levels run high, Canada’s preferred airli…
Branded Content
,
Long Form Video
,
Storytelling
finalist
silver honor
WestJet Christmas Miracle: To give or receive
For the past eight years, WestJet has been surprising and delighting its guests throughout the holi…
Branded Content
,
Facebook
,
Facebook Video
,
Medium-Length Video
,
Storytelling
finalist
silver honor
WestJet Christmas Miracle: Uniting Through Traditions
For the past twenty-two years, WestJet has been known as a low-cost domestic carrier. However, with…
Social Good Campaign
,
Branded Content
,
Storytelling
WestJet Thanks: Giving hope
Hope Air is the only charity in Canada that provides free flights to low-income Canadians of all ag…
Pets & Animals
finalist
audience honor
Westminster Kennel Club: Road to Westminster 2016
The Westminster Kennel Club Dog Show is an annual event held in New York City featuring thousands o…
Games
,
Artificial Intelligence
winner
gold honor
Westworld: The Maze
HBO's Westworld tells the story of a Western-themed amusement park inhabited by lifelike robot "ho…
Television
,
Integrated Campaign
,
Creative use of Technology
finalist
Westworld’s Concierge Chatbot: Aeden
How would you interact with an A.I.? That's the question at the heart of Season 1 of HBO's Westworl…
Animated GIFs
Wet Hot American Summer: First Day of Camp - Wet Hot Gifs
Enjoy a Wet Hot moment and share it with friends and loved ones.
Humor
,
Twitter Presence
Wet Hot American Summer: First Day of Camp - Wet Hot Twitter
Picture yourself back in the 80's. Your mom is out. You're home alone. And the only thing you can t…
Snapchat
winner
Wet Seal
Wet Seal, a popular teen retailer with 500 brick and mortar stores nationwide and a sizable e-comme…
Live Event Coverage
WeWork - Creator Awards NYC
The WeWork Creator Awards began as an initiative to support innovative and social-first businesses …
Instagram Presence
WeWork Instagram
The overarching goal for 2017 was not only to build our brand awareness, but to also celebrate the …
Contest or Promotion
,
Travel & Tourism
,
Integrated Campaign
winner
gold honor
WFH - Work from Hawaii
In 2018, tourism from New York to Hawaii was lagging. In fact, our research found that New Yorkers …
Facebook Advertising
finalist
WGN America "How I Met Your Mother" Facebook Advertising Campaign
Chicago-based TV station WGN America was looking to boost ratings with a younger audience. Although…
Facebook Brand Presence
finalist
WGN America "How I Met Your Mother" Facebook Campaign
Chicago-based TV station WGN America was looking to boost ratings with a younger audience. Although…
Campaign for Television
WGN America "How I Met Your Mother" Social Campaign
Chicago-based TV station WGN America was looking to boost ratings with a younger audience. Although…
Video
,
Television
WGN America: Salem WitchcraftCut
The objective was to find ways to engage an audience just discovering WGNA's first dramatic origina…
Education
WGU Live - Connecting Students Nationwide
At WGU, one of our core values is student-obsession. As an online university, social media has beco…
Business to Business
,
Multi-Platform Campaign
finalist
What "I" Can Disrupt
Once the default partner of the CIO, IBM was ranked lower in consideration among CIOs in 2016. Obje…
Lifestyle & Entertainment Podcast
finalist
What Are We Even Doing? with Kyle MacLachlan
Our objective in creating What Are We Even Doing? was to make Kyle MacLachlan, an iconic and cross-…
Live Events
finalist
What are you waiting for?
Traditionally a sports focused brand, dominant in the North American territory, the year 2016 will …
Business to Business
,
Comedy Video
,
Short Form Video
finalist
silver honor
What Could Go Wrong
Solace creates category-leading products that simplify the complexities of data transfer. Nerd stuf…
Podcast Mini Series
What Counts: An Audio-First Intervention for Reframing Math Education
What Counts was created to address a persistent blind spot in math education: although research sho…
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