THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Diverse-Owned Businesses Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
NEW!
Branded Content
Branded Series
Documentary Short
Email & Newsletter
NEW!
Feature Film
Gamification
NEW!
Images
Interactive Content
Long Form Video
Medium Length Video
NEW!
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Fight Poverty
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
NEW!
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
NEW!
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Other Industry
NEW!
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
NEW!
Corporate-Community
Influencer, Creator & Celebrity
Nonprofit Partnership
Other Partnerships
NEW!
Platforms & Technology
Extended Reality
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
NEW!
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
NEW!
User Generated Content
Menu
Home
About
Shorty Awards
Shorty Impact Awards
It's No Fluke Podcast
ShortTake Blog
FAQ
Entry Gallery
Store
Partners
Register
Login
From the 9th Annual Shorty Awards
Best use of Video
This category honors the most creative and effective incorporation of video content in a social media marketing campaign.
See previous winners and honorees here.
Winner
Video
winner
Triumph the Insult Comic Dog Poops on the 2016 Presidential Election
Triumph the Insult Comic Dog took the 2016 Presidential Election by storm, giving the strangest pol…
Finalists
Video
finalist
Budweiser: Harry Caray's Last Call
Today more than ever, brands need to move at the speed of culture to stay relevant. But not every b…
Video
finalist
CONAN Remotes: Ride Along 2 with Kevin Hart and Ice Cube
CONAN fans love his Remotes – When Conan Roams Wild. These extended segments feature Conan and a fe…
Video
finalist
Could you forget everything you ever learnt?
Without education, where would you be today? Currently, 3.6 million refugee children have lost thei…
Video
finalist
Lost Recipes
McCormick's position as a market leader during the holiday season was being threatened by private l…
Video
finalist
audience honor
Stop Living the Dull Life
Conditioned by expensive razor brands to nurse blades for as long as possible, Dollar Shave Club ha…
Nominees
Video
Tillamook “Goodbye Big Food, Hello Real Food” Social Launch
Tillamook is an Oregon-based dairy cooperative of farmer-owners, who prioritize quality over profit…
Video
#StopThisMovie - Genocide in Burundi
On the 15th of November 2016, the FIDH (International Federation of Human Rights) launched #StopThi…
Video
#feelgoods
The objective of the #feelgoods campaign video was to introduce the benefits of a2 milk to an audie…
Video
Activision Launches Innovative Multi-Platform Reveal Campaign for Destiny: Rise of Iron
In order to drive pre-orders of the latest expansion in the popular Destiny video game series, Acti…
Video
Activision Launches Interactive Takeover Adventure for Call of Duty: Infinite Warfare
To reveal the long-awaited installment of the $10B Call of Duty franchise: Infinite Warfare, Activi…
Video
Anthem of Us
The objective of this production was to create a counter-narrative to the story that the public has…
Video
Bayram Olsun
We wanted to make especially younger population feel responsible from the eroding bairam (religious…
Video
CSR2: Ultimate Racing Challenge
A global phenomenon, CSR is one of the top, racing mobile games on the market with over 190 million…
Video
Call of Duty: Infinite Warfare “Zombies in Spaceland” – Unleashing a Global Zombie Outbreak through
Activision sought to engage fans and create a cultural conversation around Call of Duty: Infinite W…
Video
Carnival Vista Effect - 360 Video with Zach King
Give consumers a one-of-a-kind tour of the all-new Carnival Vista by developing and designing a tru…
Video
Char-Broil Videos: Frame By Frame BBQ Stop Motion Series
In 2016, Char-Broil hired McBeard to create a month-long social video campaign to increase brand re…
Video
DIY Videos to #LiveLifeOutside
TruGreen believes that life is best enjoyed outside. We wanted to help our audience achieve this go…
Video
Dear Parenthood
This video is part of our integrated marketing campaign, "Dear Excuses." This campaign includes exe…
Video
Follow Your TART
In the crowded world of candy, SweeTARTS sought relevance among millennials. Our challenge was to c…
Video
Harley-Davidson: The Comeback Chapter
Every day, 22 veterans take their own life – many of whom suffer from Post-Traumatic Stress Disorde…
Video
Hometown Hero
As a product of Prince George's County, Maryland and the biggest success story in recent years, we …
Video
How Chick-fil-A promoted Catering with a Hosting Handbook
Chick-fil-A offers a variety of catering menu items, sizes and pick-up options, making cooking and …
Video
Little Things LCFA
Lung cancer is the leading cause of cancer deaths - exceeding breast cancer, prostate cancer and co…
Video
MeWe: Join The Revolution #Not4Sale
Our objective for this video is to let the world know that MeWe is here to give people a fresh star…
Video
Money Doesn't Make it OK
Everyone remembers the social outcry after Zimbabwe's beloved Cecil the lion was shot and killed by…
Video
Nick Offerman's 'New Year's Eve'
• Drive consumer awareness and consideration of Lagavulin throughout the holiday season• Spark soci…
Video
One Turner for Batman V. Superman
As a highly anticipated release during the spring break movie season, Warner and DC Comics wanted e…
Video
Sleep Innovations "Found My Fit"
About the brand: Innocor is the leading manufacturer of memory foam and its flagship brand, Sleep I…
Video
Sonic Mania Infomercial
Generate awareness, buzz, and get people just plain jazzed for the Collector's Edition of SEGA's ne…
Video
Star Trek: 50 Trekkin' Years
Lots of people love the shows on Hulu, but few people feel the same way about the brand. We needed …
Video
The Jim Beam Apple Watch
In 2015, Jim Beam released Jim Beam Apple, a flavored line extension that quickly became the most s…
Video
Thrills, No Spills
Slurpee released a new sports bottle over winter and tasked us with selling 150,000 of them. That's…
Video
United By Difference in Garden City, KS by Modelo
In Garden City, Kansas, it's not where you come from but what you're made of that matters. In a tow…
Video
Untamed Adventures with Fairmont in Kenya
Our primary objective was to promote awareness of Fairmont Hotels & Resorts as an incredible safari…
Video
YARN
YARNs are tiny videos taken from movies, tv shows, and music videos. YARNs are used in social media…
Share this Shorty Awards page
Tweet
Share
Email
Share link