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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice Branded Content Branded Series Documentary Short Email & Newsletter Feature Film Images Interactive Experiences Long Form Video Micro-site or Blog Podcast Research Reports Short Form Video Vertical Video NEW! Video Series

Cause

Animal Rights & Welfare Arts & Culture Civic Engagement NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes Poverty Relief Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership Corporate-Community Influencer, Creator & Celebrity Non-profit Partnership Other Partnerships

Platforms & Technology

Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Employee Engagement NEW! Event & Experiential Guerrilla Marketing Integration with Traditional Media Paid Media PSA Single Post Storytelling Use of Viral Content User Generated Content

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Entertainment
Michael Kors Lights Up Broadway
Michael Kors’ strong passion and belief in the Broadway community spurred his decision to dedicate …
Facebook Messenger
finalist
audience honor
Michael Kors Wonderlust Meet & Greet Sweepstakes
To celebrate the new Michael Kors Wonderlust campaign starring model Gigi Hadid, Michael Kors launc…
Chatbots
finalist
Michael Kors: Facebook Messenger Chatbot (Michael Kors Concierge)
With automated messaging on the rise and over 1.3 billion people using Facebook Messenger, Michael …
Facebook Messenger
winner
Michael Kors: Facebook Messenger Chatbot (Michael Kors Concierge)
With automated messaging on the rise and over 1.3 billion people using Facebook Messenger, Michael …
Augmented Reality
finalist
gold honor
Michael Kors: Facebook’s First Augmented Reality Advertiser
To further solidify the brand's role as a leader in emerging social and digital media trends, Micha…
Filter/Lens
winner
Michael Kors: Facebook’s First Augmented Reality Advertiser
To further solidify the brand's role as a leader in emerging social and digital media trends, Mich…
Branded Series
Michael Kors: Glamour Games
Fashion gets a game-ified twist in the "Glamour Games" series. Created by the brand in 2015, the se…
Multi-Platform Partnership
Michael Kors: The Walk Campaign
Michael Kors The Walk is a 360-degree street-style campaign featuring new talent and style personal…
Social Good Campaign
Michael Kors: Watch Hunger Stop
Now in its 5th year, Michael Kors' "Watch Hunger Stop" campaign aims to raise awareness and funds t…
Video
Michelle Phan Book Launch
Jumping quickly onto Facebook's increasing interest in original video content, the main marketing t…
Other Podcast Genres
winner
Michelle Redo on Memoirs and Embracing the Unknown
And So, She Left draws attention to extraordinary women who left the corporate world. Each episode …
Clapback, Community Management, Earned Media, Humor, Instagram, On a Shoestring, Organic Promotion, Real Time Response, Single Post or Activation, Twitter, Wine, Beer & Spirits
winner
gold honor
silver honor
bronze honor
Michelob Guy
When a picture of a man holding an ULTRA at a PGA event began to go viral, we quickly jumped into t…
Consumer Brand
finalist
Michelob ULTRA Beer Run
As part of AB’s larger “Lets Grab A Beer” initiative for the world reopening post COVID-19 lockdown…
Humor
MICHELOB ULTRA Brooks vs. Bryson
Michelob ULTRA quickly jumped into a trending PGA golf feud between ULTRA ambassador Brooks Koepka …
Instagram Partnership
Michelob ULTRA Influencer Marketing Program
Use the roster of ULTRA Ambassadors to spread the Michelob ULTRA mantra to reach the following goal…
Music & Dance
winner
Michelob ULTRA Pure Gold Earth Day - Powered by the Sun
In 2021, Michelob ULTRA Pure Gold became the first nationally available beer to be brewed using 100…
Online Event/Activation, Real Time Response
finalist
bronze honor
Michelob ULTRA x Tinker Hatfield – “Not for Sale” Championship Bottle
As the NBA’s newest sponsor, Michelob ULTRA needed to cement its place among basketball fans and NB…
Animation, Entertainment, Instructional Video, Short Form Video
finalist
Mickey & Friends: Scroll Break
The objective of Mickey & Friends Scroll Break is to encourage users to stop scrolling and take a m…
Art Direction, Branded Content
Mickey & Friends(giving)
In the summer of 2020, timed to International Friendship Day, Disney launched Mickey & Friends Stay…
Instagram Presence
Mickey Mouse: The True Original
Disney’s Mickey Mouse is a globally-recognized cultural figure with a rich history of over 90 years…
Instagram Presence
Mickey Mouse’s Official Instagram
Oh boy! Mickey Mouse first entered the hearts of lifelong kids in 1928, and has since become a favo…
Micro-Influencer Strategy
Micro-influencers Engage Georgia Voters Ahead of Runoffs
Hawkfish and Progress Georgia partnered to execute a social media campaign to motivate Black and pe…
Micro-Influencer Strategy
finalist
silver honor
Micro-Influencers, Maximum Impact: How Sprout Social Redefined B2B Influence
For years, B2B brands assumed influencer marketing wasn’t for them. In 2024, that changed—and Sprou…
Social Good Campaign
Micromax - Can Gift Happiness
Doing social good for someone else is an act of kindness which we wished to emphasize upon. Christm…
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