THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
Of The Year
Commercial Creator of the Year
Dual-Format Creator of the Year
Large Agency of the Year
Large Brand of the Year
Large Non-Profit of the Year
Mid-Sized Agency of the Year
News Creator of the Year
Site of the Year
Small Agency of the Year
Studio of the Year
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Additional Filters
YouNow
finalist
IMG Models We Love Your Genes #WLYG
The We Love Your Genes Campaign, by IMG Models Worldwide, was created to find fresh faces no matter…
Multicultural Community Engagement
In Progress 52
In 2016, we wanted to embody the spirit of Oxygen's multicultural millennial brand through a positi…
Integrated Campaign
In Search of Great Brand Campaign
The campaign has three key OBJECTIVES:• Introduce Getty Images' extensive video offering• Increase …
Virtual Reality
finalist
bronze honor
Incorporated
Syfy's Incorporated presents a future that isn't too far off from our own, but it hyperbolizes t…
Financial Services
ING Direct Superannuation - This Is Living
As Australia's most recommended bank, ING Direct prides itself on doing banking differently, showin…
Multi-Platform Campaign
Ink Master Season 8 Live Finale
Increase tune-in and fan engagement through the use of social media prior to and during the Ink Mas…
Large Agency of the Year
winner
INNOCEAN USA
Founded in 2009, INNOCEAN Worldwide Americas is an advertising agency headquartered in Huntington B…
Contest or Promotion
Insecure (HBO) Insecure On Set Contest
Insecure, a new comedy series from Issa Rae debuted on HBO in October 2016 and became an instant hi…
Instagram Presence
finalist
Insecure (HBO) Instagram Presence
When Issa Rae brought her incredible talent and unique voice to HBO with Insecure, it was clear tha…
Instagram Story
finalist
Insecure (HBO): #AskIssa
Insecure is a new comedy series with a new voice, so a core focus of the HBO Digital and Social Med…
Retail & E-Commerce
Inspiring ‘Jennifer’ to Bring Big Lots Home for the Holidays
To build on Big Lots' recent sales momentum and differentiate itself from competitors, the retailer…
Instagram Presence
Instagram Presence
Productivity Apps
finalist
Instappy
Gartner forecasts that in 2017, demand for mobile apps would outstrip available development capaci…
Television
,
Multi-Platform Campaign
Interactive Palm Reading with Hulu’s Shut Eye
Leading up to the premiere of Hulu's new original series, Shut Eye, we wanted to drive awareness of…
GIFs
Invested In Our Legacy
To engage leverage BNY Mellon's founder, Alexander Hamilton, to join culturally relevant conversati…
Finance Apps
finalist
iRetire ® by BlackRock ® iPad app
Every year, thousands of people visit a financial advisor to plan for retirement. Unfortunately, mo…
Social Activism
finalist
It Got Better
Inspired by the Emmy Award-winning It Gets Better Project and the Emmy-nominated "Who Do You Think …
YouNow
finalist
It's Lit
We were looking to create a YouNow series that felt authentic to teens' interest in literature whil…
Food & Beverage
It's OK. It's O Organics®.
Leverage Facebook to increase brand awareness and ad recall for Albertsons Companies' O Organics® p…
Twitter
Jack Link’s “Twitter Beef”
The objective was to raise awareness for Jack Link's in a creative way through organic engagement o…
YouNow Partnership
winner
Jack Link’s Bag - Branded YouNow Gift
Jack Link's was looking for innovative ways to leverage new and existing social platforms to reach …
Snapchat Filter/Lens
Jameson Black Barrel x Movember Snapchat Lens
Following Jameson Irish Whiskey's previous successes on Snapchat (the first spirits brand to have …
Entertainment
JASON BOURNE - REMEMBER EVERYTHING
To celebrate the launch of the sequel of the original Jason Bourne trilogy, in theaters on July 29t…
Contest or Promotion
,
Retail & E-Commerce
,
Technology
,
Location-Based Experience
,
Multi-Platform Campaign
,
YouTube
finalist
audience honor
JBL EON ONE Take Contest & Truck Tour
Our objective was to increase awareness of the new JBL EON ONE Professional PA system in retail and…
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