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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
Branded Content
Branded Series
Documentary Short
Email & Newsletter
Feature Film
Images
Interactive Experiences
Long Form Video
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Vertical Video
NEW!
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Civic Engagement
NEW!
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
Poverty Relief
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
Corporate-Community
Influencer, Creator & Celebrity
Non-profit Partnership
Other Partnerships
Platforms & Technology
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Employee Engagement
NEW!
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
User Generated Content
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Additional Filters
Organic Promotion
U.S. Air Force Recruiting Social
The U.S. Air Force organic social presence for recruiting aims to inspire, engage and recruit the n…
Government & Politics
finalist
U.S. Air Force SERE Challenge
Special Ops Airmen are some of the hardest to recruit because of the physical and mental stamina re…
Financial Services
,
Integrated Campaign
U.S. Bank Inspires Communities to Achieve Possible
U.S. Bank is the fifth-largest commercial bank in the United States, with $422 billion in assets, 3…
Financial Services
U.S. Bank Shopper Cash Rewards - Your One Card For Everywhere
In 2022, consumer spending was on the rise. More in-person activities combined with higher comfort …
Localization
winner
U.S. Cotton: The Cotton the World Trusts
Cotton Council International (CCI) is the U.S. export arm charged with promoting U.S. cotton, br…
Clapback
U.S. Space Force Claps Back
The U.S. Space Force is the only branch to be “born digital” at the forefront of technological adva…
Social Good Campaign
U.S.VETS “Make Camo Your Cause” Awareness Campaign
U.S.VETS, a non-profit dedicated to the support and rehabilitation of homeless veterans, partnered …
Fitness, Health, & Wellness
,
Remote Production
finalist
UA Body In Mind YouTube Series
In 2021, Under Armour wanted to inspire all female athletes during this unpredictable time to keep …
Branded Series
,
Sports
UA Campus Blitz - Jackson State Edition: "We Believe"
When Under Armour partners with collegiate programs, its more than a logo on a jersey. We are about…
Short Form Video
,
Sports
UA Next All-America Game
very year Under Armour celebrates the best 100 high school football seniors with the UA Next All-Am…
Music & Dance
finalist
UA Tracks
Music can make or break your workout. For many trainers, the beat has to drop just right to fire yo…
Education
UBC Sauder School of Business - #DiscoverwithSauder Branded Journalism Campaign
The first of its kind in higher education marketing – Applied Arts Magazine called it "branded cont…
Multi-Platform Partnership
Uber ‘Comfort Electric’
The objective of Uber's Comfort Electric campaign was to revolutionize the perception of sustainabl…
Multi-Platform Campaign
finalist
Uber Advertising x Alexa+: 12 Days of Sleigh
How do you launch advanced AI during the most crowded marketing moment of the year and still get pe…
Integrated Campaign
finalist
Uber Delivers the Holiday Spirit with Diageo
Diageo set out to win the most competitive and emotionally charged moment of the year: the holiday …
Contest or Promotion
,
Long Form Video
winner
Uber Eats presents "DON'T RUN OUT"
Uber Eats grabbed headlines with their Uber Eats Convenience offering with a candy-led campaign tha…
Physical & Digital
,
Creative use of Technology
,
Technology
finalist
gold honor
Uber Safe
Drunk driving continues to be a major issue across the world. This is especially true at night, whe…
Interactive Content
Uber x Netflix Squid Game 2
Uber puts riders in the game before it begins. Uber and Netflix partnered with Subtropic to launch…
Twitter Presence
,
Real Time Response
Uber: Retweeting FTW
Did your ride have a funny aroma that you hated? Tweet. Did your driver sing a song that you love…
Financial Services
,
Integrated Campaign
,
Multi-Platform Campaign
UCCU's Elevated Checking
Amid economic uncertainty and heightened competition for primary checking relationships, UCCU recog…
Micro-Influencer Strategy
finalist
UCLA Health #Team LA TikTok Campaign
2020 UCLA Health #Team LA TikTok Campaign objective and goals: As one of the Top 4 health …
Weibo
winner
audience honor
UCLA Health: Giving U Health Weibo Campaign #UGiveaway#
UCLA Health is synonymous with top-notch healthcare services and pioneering advances in various fie…
Animation
UCLA: Research Powers Miracles
UCLA set out to tell a research story that felt human, not institutional. The objective was to crea…
Launch Campaign
UFC on Paramount+ - UFC 324
Ahead of the UFC 324 event, Paramount+’s entertainment catalog was integrated into UFC social conte…
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