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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice Branded Content Branded Series Documentary Short Email & Newsletter Feature Film Images Interactive Experiences Long Form Video Micro-site or Blog Podcast Research Reports Short Form Video Vertical Video NEW! Video Series

Cause

Animal Rights & Welfare Arts & Culture Civic Engagement NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes Poverty Relief Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership Corporate-Community Influencer, Creator & Celebrity Non-profit Partnership Other Partnerships

Platforms & Technology

Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Employee Engagement NEW! Event & Experiential Guerrilla Marketing Integration with Traditional Media Paid Media PSA Single Post Storytelling Use of Viral Content User Generated Content

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Retail & E-Commerce, Filter/Lens
winner
Walmart #UnwrapTheDeals - Bringing Black Friday to TikTok
In a year when most in-person events turned digital, Walmart was faced with the unique opportunity …
Event & Experiential
finalist
Walmart Delivers
Gen Z holds nearly $2.7 trillion in global spending power. But today, they’re hard to reach and har…
Interactive Content, User-Generated Content
finalist
gold honor
Walmart Discovered
Imagine Roblox - a digital New York City without a map, where every neon sign promises the next big…
Retail & E-Commerce
finalist
silver honor
Walmart Discovered: Revolutionizing Retail in Roblox
The driving idea behind Walmart Discovered was to redefine how commerce operates in the metaverse b…
Retail & E-Commerce, TikTok
Walmart Holiday Shop-A-Long
In 2020, our customers needed joy. As December rolled around, we decided to end the year with somet…
CTV/OTT, Retail & E-Commerce
finalist
audience honor
Walmart Holiday: Hello Holidays
The holiday season for a retail client like Walmart is their most important time of year. In 2023, …
Retail & E-Commerce
finalist
gold honor
audience honor
Walmart Land
In 2022, Walmart’s relationship with young adults (Gen Z, 17-24 years old) was in a spectacular pla…
Interactive Content
finalist
bronze honor
Walmart Land
In 2022, Walmart’s relationship with young adults (Gen Z, 17-24 years old) was in a spectacular pla…
Extended Reality, Retail & E-Commerce
finalist
Walmart Realm: Retail reimagined for the age of creators & XR
At a time when audiences are overwhelmed by digital content, breaking through requires more than ju…
Facebook, Localization
finalist
Walmart Shuffle
Improve associate and customer perception around Walmart, specifically as it relates to Walmart bei…
Emojis
Walmart World: The Epic Emoji Hunt
In early 2021, we helped launch the new Walmart World site, a digital platform designed to connect …
Branded Content, Product Feature Video
Walmart x Mashable: Holiday Party
Real Time Response, Single Post or Activation
finalist
Walmart: The Art of Chicken
In a world where duct-taped bananas are considered art and billionaires trade memes like stocks, Wa…
Snapchat
Walmart.com #SnapFriday
Walmart.com was seeking to boost awareness around Walmart.com's Black Friday Tab Leak. They wanted …
Branded Series
Walmart’s Raising a Giant: A Mother and Son’s Journey to the NFL
The Raising a Giant docuseries was born from the goal of connecting the broader Walmart family thro…
Tumblr
Walter Mitty
What started as the search for Frame 25 in The Secret Life of Walter Mitty became a real life-chang…
Business to Business
finalist
Want to Save the Planet? Start with Reinventing the Motor
The lightbulb is the universal symbol of electricity, but that notion is wrong. Motors are actually…
Long Form Video
finalist
War Dog Reunites With His Best Friend
Reporting for Duty is a YouTube series born out of the success of AARP’s veteran library that garne…
News & Media
finalist
audience honor
War in the Koreas
Amid Kim Jong-un and President Trump's war of words threatening nuclear annihilation, the "Direct F…
Documentary
War on Hospitals
Hospitals are supposed to be immune from attack in times of war but Israel has repeatedly bombed an…
News & Media
War on terror reconsidered | reTHINK TANK
Our first objective with any of our videos is to take our scholars' research (which is often dense …
Social Good Campaign
Warna-Warni Waktu campaign: improving Indonesian girls' self-esteem and body image
Girl Effect and Unilever’s Dove Self-Esteem Project joined forces to launch a social media campaign…
Location-Based Experience
finalist
Warner Bros. Consumer Products - Get Animated Invasion
Warner Bros. is home to beloved animations and timeless characters celebrated around the world. Wit…
Location-Based Experience
finalist
Warner Bros. Consumer Products: The Get Animated Invasion
Movement Strategy has worked with Warner Bros. Classic Animation since early 2017 to create a home …
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