THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
Of The Year
Commercial Creator of the Year
Dual-Format Creator of the Year
Large Agency of the Year
Large Brand of the Year
Large Non-Profit of the Year
Mid-Sized Agency of the Year
News Creator of the Year
Site of the Year
Small Agency of the Year
Studio of the Year
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Additional Filters
GIFs
,
Twitter
Drumstick #GetConed
Nestlé Drumstick ice cream cones have long been a staple of summer fun. When the brand noticed mill…
Instructional
finalist
Drybar "Dry It Yourself" YouTube Video Series
As the blowout authority with over 3,000 stylists and 70+ locations nationwide, Drybar services ove…
Snapchat Story
finalist
audience honor
Dunkin’ Donuts #NationalDonutDay
In honor of National Donut Day, Dunkin' Donuts and Trilia were looking to create an awareness campa…
Health & Fitness
finalist
Dwight Howard Surprises Kids in Hospital with Google Cardboard VR Experience
Watch the surprise video: https://www.youtube.com/watch?v=UpGIsatH1O4In February of 2016 Memorial H…
Multi-Platform Campaign
E! News "BE POP CULTURED"
"E! News" recently consolidated its linear and digital divisions to effectively deliver pop culture…
Multi-Platform Campaign
eBay Holiday 2016
Drive consideration of eBay as a holiday shopping destination by positioning it as the place for i…
Europe
finalist
eBay Star Wars AT-AT Project
Christmas is a critical time of year for all retailers and eBay is no exception. The challenge wa…
Integrated Campaign
finalist
Ek Kadam Unnati Ki Aur
The youth (aged 15 - 35 years) in non-urban cities of India (tier3, 4) are a part of a fast changin…
Facebook Live
finalist
Election 2016: Crashing the Party Live
For the 2016 presidential campaign, AJ+ framed their coverage as "Crashing the Party," both literal…
Productivity Apps
winner
audience honor
Email by EasilyDo
Email is the most used app on any phone today. People will spend up to 47,000 hours sending and rec…
LGBTQ Community Engagement
Embrace your #DifficultPride! - GLOW, Hulu
Pride month, celebrating the LGBTQ community, culminates in New York City. "Difficult People", set …
Twitter Presence
finalist
Empire’s Twitter Claps Back
As the most tweeted about broadcast program on TV with 358M+ impressions in 2016, Empire's Twitter …
Multi-Platform Campaign
essence cosmetics: a genuine approach to influencer marketing
Wondersauce was tasked with making one of Europe's top value cosmetics brands a success in North Am…
Insurance
winner
Esurance Election Insurance
Esurance announced a new (fake) product called "Election Insurance," as an April Fools' Day prank. …
Medium-Length Video
Eurovision: 'What Aussies say VS What Swedes say'
SBS has been broadcasting the Eurovision Song Contest to Australian audiences for over 30 years. Th…
Meme
finalist
audience honor
Evil Sonic
Achieve Meme Lord status with the dankest meme possible; a Sonic version of the insanely popular Ev…
Data Visualization
,
Sports
finalist
Exceed - Beyond Limits
As a bike manufacturer our planning normally focuses around specific bike model launches. These …
Customer Service
finalist
Excellent Customer Service is Amazing Marketing
Social Media customer support is the much expanding next phase of the customer experience. The loca…
Creative use of Technology
finalist
audience honor
Expedia Dream Adventures
Expedia.com®, one of the world's largest full service online travel sites*, launched a first-of-its…
Native Advertising
Extra Credit: JPMorgan Chase's LinkedIn Student App Partnership
Increase awareness of career opportunities at JPMorgan Chase and engage broader campus audiences, t…
Retail & E-Commerce
EyeBuyDirect - Frame of Mind
Drive brand awareness and conversion for EyeBuyDirect, an e-retailer of prescription eyewear, among…
Large Media Buying Strategy
finalist
EyeBuyDirect Paid Social Campaign
Summary: EyeBuyDirect, a e-optical retailer, provided a clear goal: ROAS. With previous paid social…
Facebook Live
Facebook Live - Clip of the Day
Tough Mudder's Clips of the Day strategy was developed in 2016 as an initiative to produce daily cl…
Multi-Platform Campaign
Family Planning Voices
Family planning saves lives and helps ensure educational and economic opportunity for women, girls,…
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