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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Snapchat Story
finalist
MTV Snapchat Takeover: The Secret Fashion Lives of Pets
In promotion of Universal's The Secret Life of Pets, MTV set out to create a custom Snapchat campai…
Snapchat Discover Story
finalist
MTV Storytime
MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billi…
Video Pre-Roll
finalist
gold honor
Mucinex: Let's Skip This
Our goal was to cut through the clutter of the cold & flu category, during the height of its season…
Creative use of Technology
Mucinex: Mr. Mucus Talks Back
Cold and flu season descends upon millions of Americans between October and March and, for six mont…
Real Time Response
Murray/Vedder 2016
By late 2016, we'd had enough. The presidential campaign had divided America more than ever and put…
360 Video
Music From Every Angle
In November 2016, Honda released the most dramatic redesign of its most popular vehicle, the Civic.…
Social Good Campaign
Muskaan by Himalaya
Himalaya Lip Care in partnership with Smile Train India initiated Muskaan – an initiative to suppor…
Integrated Campaign
finalist
Mystery Solved
In the summer of 2016, Nest aimed to develop a campaign that generated awareness and interest in th…
Entertainment, User-Generated Content
Nashville Unplugged: Go Write Me
We believe entertainment is a fundamental human need, and nowhere is entertainment more spectacular…
Family & Parenting
finalist
National Poison Prevention Week: Up & Away Call-to-Action
Moms – one of the most coveted, sought after and time constrained demographics in our country. Ever…
Government & Politics, Facebook Video, Short Form Video
finalist
NATO Facebook Videos
NATO's Public Diplomacy Division – Communications Services is committed to building brand awareness…
Dating Apps, Wine, Beer & Spirits
winner
audience honor
Navigating Tinder Like a Captain
In the face of five year declines in consideration and brand relevance metrics, and strong competit…
News & Media, Facebook Live
finalist
NBC News: Decision 2016
For NBC News' election day coverage on social platforms, we had several objectives: Provide a servi…
Multi-Platform Campaign, Physical & Digital, User-Generated Content
finalist
NBC News: Election Confessions
Tell us what you really think. What are your thoughts on the presidential candidates? How do you fe…
Long Form Video
NBC News: How Fake News Helps a Macedonia Teen Strike It Rich
The concept of fake news came to dominate the news cycle before and after the vote, with one analys…
Data Visualization
finalist
bronze honor
NBC News: United States of Trump
As the country witnessed the making of a presidential candidate like no other, two intrepid NBC New…
Physical & Digital, Virtual Reality
finalist
NBC News: Virtual Democracy Plaza
For the last three Presidential elections, NBC News transformed Rockefeller Center into "Democracy …
North America
finalist
New experiences for the new year: Discovering 'what's next' with the J.P. Morgan #NextList2017
To celebrate its 10th anniversary, J.P. Morgan Private Bank reinvented the annual Holiday Reading L…
Europe
finalist
NFL Deutschland
The objective of our German initiative was to substantially increase the consumption of the NFL in …
Integration with Live Television
winner
NFL Network Social/Participation TV
The NFL Network customized a social strategy that offers our savvy football audience, regular socia…
Snapchat Discover Story
winner
NFL Snapchat Discover: Themed Power Rankings
Our goal was to defy conventional Snapchat Discover practices by creating a never-before seen exper…
Wine, Beer & Spirits, YouTube Partnership, Integrated Campaign, YouTube Presence, Humor, Video, YouTube
finalist
Nick Offerman's 'New Year's Eve'
• Drive consumer awareness and consideration of Lagavulin throughout the holiday season• Spark soci…
Instagram Presence
Nickelodeon Instagram Account
Instagram has quickly become one of the top teen destinations and Nickelodeon wanted to talk to the…
Business to Business
winner
Nielsen Around The World
Nielsen is all about the numbers; but often our clients only see our numbers without regard for wha…
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