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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
Branded Content
Branded Series
Documentary Short
Email & Newsletter
Feature Film
Images
Interactive Experiences
Long Form Video
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Vertical Video
NEW!
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Civic Engagement
NEW!
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
Poverty Relief
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
Corporate-Community
Influencer, Creator & Celebrity
Non-profit Partnership
Other Partnerships
Platforms & Technology
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Employee Engagement
NEW!
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
User Generated Content
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Additional Filters
Other Platform Presence
finalist
audience honor
Tinder on Threads
Tinder’s goal when launching on the Threads platform in mid-2023 was to connect with its Gen Z audi…
TikTok Presence
Tinder on TikTok
The primary objective of Tinder’s TikTok community management has been to authentically engage with…
LGBTQ Community Engagement
finalist
audience honor
Tinder Presents “Once Upon a Bi”
“When you don’t see older versions of yourself mirrored in the media that you’re consuming at a y…
Mobile Campaign
Tinder x Amazon Prime's Upload: Boost Your Odds of a Date
Match Media Group and Amazon Prime Video teamed up to promote the release of a new Original series,…
Integrated Campaign
Tinder X Delta Dating Wall
Tinder's proprietary insights found that world travelers are more likely to be Swiped Right. Inspir…
Native Advertising
finalist
TINDER X EDGE® SHAVE GEL
Tinder and Edge® teamed up to give Millennial men a competitive edge in the dating world. Ou…
Brand Awareness Campaign
,
Branded Content
,
Global Campaign
,
Product Feature Video
finalist
Tinder: The Unofficial Dating App for Olympians
Tinder set out to establish the brand as the leading dating app for Gen Z by emphasizing authentici…
Contest or Promotion
finalist
Tinker Bottles
To further build Michelob ULTRA’s credibility within the NBA, the brand team up with iconic sneaker…
Innovative Media Buying Strategy
finalist
Tinuiti + KIND Snacks: First CPG Brand to Test NCSolutions' Buyer Driven Bidding on Facebook
With in-store purchases making up a vast majority of KIND’s revenue, historically Media Mix Modelin…
Reddit
audience honor
Tinuiti x Nautica: Leveraging Reddit To Stand Out During The Holidays
Certain verticals have exploded over recent years and new apparel brands are certainly one of them.…
TikTok Partnership
Tinuiti x Revlon: Exploding on TikTok with Megan Thee Stallion
Revlon wanted to help reinvigorate their brand with a fresh new face by partnering with celebrity i…
Pets & Animals
Tinuiti x Wag! Labs: ‘Home Alone’ for the Holidays
Wag! continues to focus on increasing their app users and driving in-app bookings for their walking…
Pets & Animals
Tiny Hamster
Reynolds Wrap, a 70 year old brand, wanted to reinvigorate itself for a younger, digitally savvy ge…
Video
finalist
Tiny Hamster’s Tiny Tiki Party
With a new product hitting the market, it can be difficult to gain awareness – especially when the …
Video Series
Tiny Hands
The "Tiny Hands" series aimed to use humor and novelty to showcase Hyundai's vehicle features in a …
Artificial Intelligence
,
Insights & Trends
finalist
Tipico: Bet Like You're From Ohio
The doors to online sports betting were about to open in one of the deep states of idiosyncratic fa…
Consumer Brand
,
Humor
Tire Prose
Because of the widespread uncertainty at the start of the 2020 pandemic, brands were avoiding April…
Humor
TITANÍQUE MAKES A SPLASH ON SOCIAL MEDIA
Our goal was to use humor to create a playful and culturally relevant online space for a show parod…
Organic Promotion
TITANÍQUE MAKES A SPLASH ON SOCIAL THROUGH ORGANIC PROMOTION
Our goal was to create a playful, inclusive, and engaging online community through niche social con…
Brand Voice
TITANÍQUE'S BRAND VOICE MAKES A SPLASH ON SOCIAL
To cultivate a zany, playful, and inclusive online community, we needed to craft an authentic and c…
Community Management
finalist
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
Takeovers
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
Instagram Presence
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
Twitter Presence
finalist
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
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