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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Shoe-String Media Buying Strategy
finalist
LEGOLAND Florida E-commerce BOGO Awesomer Annual Pass Offer
In a crowd of Central Florida theme parks and resorts, LEGOLAND Florida needed to stand out. But…
Twitter Presence, Social Good Campaign
Letters to Gallipoli
Turkcell is a leading company in the field of communication and so it operates by the objective 'co…
360 Video
Liberty Mutual Insurance 360° Quiz: A Roadside Dilemma
When Facebook released 360° video capabilities, Liberty Mutual Insurance immediately saw this an op…
Customer Service
Liberty Mutual Insurance Social Care
Liberty Mutual's Social Care program delivers quick and quality customer service through personaliz…
Online Community
Liberty Mutual Insurance: Team USA Fan Engagement
In celebration of Liberty Mutual's sponsorship of Team USA for the Olympic Games Rio 2016 and U.…
LGBTQ Community Engagement
finalist
Liberty Mutual Stands with the LGBTQ Community
The insurance category is crowded with mascots and off-beat humor. Liberty Mutual Insurance has his…
Facebook Presence
Lighter Blue
We wanted to take depression out of the darkness and make it something talked about openly, in an e…
Financial Services
Lincoln Financial Group's Responsibility of Love Campaign
In March of 2016, Lincoln Financial Group partnered with Attention to launch a social campaign to s…
Television, YouTube Presence
finalist
gold honor
Lip Sync Battle Season 2
Increase subscribers and followers across all social platforms to drive engagement and improve over…
Snapchat Filter/Lens
Lip Sync Battle Season 3
With our first to market Snapchat lens we looked to exceed app benchmarks, ad awareness and sponsor…
Social Good Campaign
Listen
Viacom is home to the world's premier entertainment brands that connect with audiences through comp…
Non-Profit, Video
Little Things LCFA
Lung cancer is the leading cause of cancer deaths - exceeding breast cancer, prostate cancer and co…
Facebook Live
Live From E!
To expand E! News' offsite video platform by leveraging the best and newest technology available in…
Live Streaming Video
finalist
LIVE: The Tale of the Merrier Carrier
During the 2016 holiday season Cricket Wireless needed a way to break through the marketing noise a…
Twitter
Logitech and the Daily Trending Content
Logitech has built a strong legacy that is widely known for its innovation in mice and keyboards. B…
Integrated Campaign
Logitech’s Home Security Camera Makes Pet Owners #PetProud
After years of establishing ourselves as an industry leader in keyboards and mice, Logitech has exp…
Entertainment, Facebook Partnership, Multi-Platform Campaign
finalist
London Has Fallen Influencer Activation
To maximize buzz and awareness around the theatrical release of London Has Fallen among thrill-seek…
Instagram Presence
finalist
Lonely Planet Instagram: @lonelyplanet
As one of the world's best loved travel brands, in 2016 the aim of Lonely Planet's Instagram platfo…
Facebook Live
LongHorn Steakhouse Grill Masters Live on Facebook
In 1981, the first LongHorn Steakhouse opened its doors in Atlanta thanks to one man's commitment t…
Branded Content, Video
finalist
Lost Recipes
McCormick's position as a market leader during the holiday season was being threatened by private l…
Television
Love Island 2016
To grow ITV2's audience with the 16- 24 audience.To give attribution back to ITV2. Make people thin…
Comedy Video
Love Island- Small Talkulator
To grow ITV2's audience with the 16- 24 audience.To give attribution back to ITV2. Make people thin…
Multi-Platform Campaign
M&M’S 2016 Flavor Vote
For 75 years, M&M'S has been the People's Chocolate, and for the first time in its history, the bra…
Multi-Platform Campaign
Macy's Holiday Shorts
American Rag, a fashion brand for millennials available exclusively at Macy's, wanted to drive awar…
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