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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Brand Identity, Fashion, Medium-Length Video
winner
audience honor
Maddie - Wear What Moves You
At 8 years old, Maddie Ziegler burst onto the scene as the star student Lifetime's Dance Moms. She …
Facebook Live
Magic Funhouse Facebook Live Activations
Fullscreen set out to tell the story of Magic Funhouse, an adult show about a kids' show, with a he…
Education, Multi-Platform Campaign, Social Good Campaign
winner
Major Keys
Since Get Schooled was founded in 2010, it has been part of a broader coalition that has helped to…
360 Video
Make Your Grand WrestleMania 32 Entrance in 360°
WWE's digital channels have long been experimenting with 360° technology with numerous unique video…
Financial Services
Make your presence felt this Diwali, with Citi
In India, Diwali is spectacular not just in terms of celebration but also in spends. It's a time fo…
Mobile Campaign
Making Resolutions Sweet
Break through a crowded social space to drive Truvia trial with a health-minded consumer during a k…
Sports
Mamba Day 2016
How do you say goodbye to one of the greatest athletes of all time? Kobe Bryant's iconic NBA career…
Online Community
Many Faces of OFF
The worst day for many people with Parkinson's disease (PwP) is the day they're diagnosed. The seco…
Integrated Campaign, Tumblr
finalist
Maroon 5 "Don't Wanna Know" Tumblr Submit Campaign
The objective was to build a very personal and effective campaign that allowed fans to confess some…
Travel & Tourism, Twitter
Marriott Rewards #MRpoints
Marriott Rewards' vision was simple: Create raving brand fans through frictionless experiences p…
Hospitality, Facebook
finalist
silver honor
Marriott Rewards Facebook Lead Gen
Marriott Rewards' vision was simple: Acquire new members through frictionless experiences powere…
Customer Service, Hospitality
finalist
bronze honor
audience honor
Marriott Rewards Facebook Messenger Bot
In September of 2016, Marriott International officially announced the acquisition of Starwood Hotel…
360 Video
Marriott Rewards Presents: Demi Lovato and DNCE Live in 360
Marriott Rewards' vision was simple: Create raving brand fans through amazing experiences, innovati…
Integrated Campaign
Mastercard #TheHoleStory
Through its Priceless platform, Mastercard enables people to have more meaningful experiences.With …
Contest or Promotion
Mastercard Kid's Concierge
The World Mastercard has a Travel Concierge service that the cardholder can call at all stages in t…
Contest or Promotion
maurices Wish, Pin, Win Contest
Inspire customers to start thinking about her wishlist using the top channel for curating and engag…
Non-Profit
Meals on Wheels “America, Let’s Do Lunch” Volunteer Recruitment Campaign
Currently 1 in 6 seniors – 10 million - across America struggle with hunger and isolation. Meals on…
Creative use of Technology
Meet Insomnobot-3000, Your New Best Friend
No matter how comfortable your mattress is, some nights it's still impossible to fall asleep. Wheth…
Images, Health & Fitness, North America, Social Good Campaign, Spokesperson
finalist
audience honor
Meet the Spokespoon
How to you get busy "not-a-moment-to-spare" passersby to stop to think about hunger and homelessnes…
Sports
Meeting the Moment > Real Madrid Global Champions League Final Campaign
When Real Madrid qualified for its record 11th Champions League final in June 2016 we set out to ca…
Facebook Video
Mega Swing
GIFs
Meowbox - Better to Give than Receive
Meowbox, a subscription service that delivers cat toys and treats to kitty parents every month, nee…
Twitter Presence
finalist
gold honor
audience honor
Merriam-Webster Redefines Twitter
This past year, Merriam-Webster set out to blow the dust off the dictionary and establish itself as…
Fashion
finalist
MeUndies New Year, Fresh Me FB Live Series
Everybody's obsessed with the New Year, even if we all hate the inherent pressure to lose 10 pounds…
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