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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 87 entries

Data Visualization, YouTube Partnership, Branded Content, Long Form Video, Video, YouTube
winner
Culture of Proximity 1.0
As marketers, it's critical to stay on the pulse of the culture in which our consumers operate. We …
YouTube Partnership
Current x Korporate - "A Bank Account Without Dealing with The Bank"
Current is a mobile bank built to meet the needs of people who have been overlooked by the traditio…
Call to Action, YouTube Partnership
finalist
Current x MrBeast
Current is a leading U.S. financial technology platform serving Americans working to create a bette…
YouTube Partnership
Dhar Mann
Dhar Mann Studios wanted to create a fun story that could provide influencers The Stokes Twins with…
Animation, Brand Partnership, Branded Content, Entertainment, Long Form Video, Single Post or Activation, YouTube Partnership
winner
silver honor
Donald Duck Tries to Keep His Cool While Eating Spicy Wings
In celebration of Donald Duck's 90th birthday, Disney partnered with First We Feast to produce the …
YouTube Partnership, Instructional
Doritos Late Night Taste Buds
Due to Covid and shelter-in-place restrictions, Doritos knew their consumers were looking for inspi…
Hospitality, YouTube Partnership, Facebook Video, Short Form Video, Video, YouTube
winner
Dua Lipa's New Rules Music Video, The Confidante Miami Beach part of The Unbound Collection by Hyatt
In 2017, The Unbound Collection by Hyatt brand sought a platform to build brand awareness, bringing…
YouTube Partnership, User-Generated Content
finalist
Fox’s Rent Sing-Along: A Fan Made Music Video
To celebrate the return of one of the most beloved musicals of all time, FOX turned to fans to cre…
YouTube Partnership
finalist
Genesis + Donut Media “The Art of the Stunt”
What do you get when you combine three iconic movie stunts, two audacious teams and one high-octane…
YouTube Partnership
finalist
Goodwill® Ambassadors
Goodwill® is made up of a network of 163 local organizations in the United States and Canada who co…
Art Direction, Branded Content, Call to Action, Consumer Brand, Integrated Campaign, Long Form Video, Multicultural Community Engagement, Music & Dance, Music Video, Social Commerce, YouTube Partnership
winner
gold honor
silver honor
bronze honor
Google Black-Owned Friday 2023
Idea: Google's Black-owned Friday campaign was born in 2020 to uplift Black-owned businesses dispro…
YouTube Partnership, Multi-Platform Campaign, Long Form Video
GoPro Hero 9 Announcement
When renowned action-photography brand GoPro gave Adorama the inside scoop on its soon-to-be-releas…
YouTube Partnership
Hans Gruber (a.k.a. Flula Borg) Seeks Vengeance on the Red Carpet - Roast of Bruce Willis
Drum up excitement for The Roast of Bruce Willis by reprising the role of Hans Gruber (Flula Borg) …
Food & Beverage, YouTube Partnership, Integrated Campaign
winner
Hershey & Epic Meal Time crush the munchies with Oh Henry! 4:25
Oh Henry! is Canada's #1 chocolate bar for hunger, but millennials are still more likely to think o…
Branded Content, Entertainment, YouTube Partnership
finalist
silver honor
Hulu - Only Rudys In the Building
Sometimes original content requires a totally original approach to marketing. That was the thinking…
Branded Content, Branded Series, Instagram Partnership, Multi-Platform Partnership, YouTube Partnership, Instructional Video, Long Form Video
finalist
KitchenAid Presents Design Minded
We were tasked to create content that established KitchenAid major's design perspective. The object…
YouTube Partnership
Launching a new smartphone by strapping it to a 10’ rocket
As the creator of the first smartphone, Motorola has a storied history of innovation. But over time…
Food & Beverage, YouTube Partnership
Lip Sync Battle & Sonic present: SketchShe
Looking to cash in on the shareable phenomenon of Lip Sync Battle, SONIC looked to Spike to create …
YouTube Partnership, Multi-Platform Campaign, Branded Content, Long Form Video
LIT! Above The Noise
Viacom Velocity and Beats by Dr. Dre collaborated to extend the impact of their Beats' 'Above the N…
YouTube Partnership
finalist
Major League Baseball & The Wild - Home Plate
Baseball is the most attended sport in the US, but less well known in Europe. When Major League Bas…
YouTube Partnership, YouTube
winner
Make it Up
Our objective was to create a groundbreaking new series format that would merge influencer tutorial…
YouTube Partnership
finalist
MTV's Following: Bretman Rock
With the success of the first season of MTV’s Following, we saw a strong opportunity to dig deeper …
YouTube Partnership
MTV’s Following: Bretman Rock
“MTV’s Following: Bretman Rock” is a 6 episode YouTube series, highlighting all aspects of the cont…
Branded Series, YouTube Partnership
finalist
My Travel Diary: Kenya
When Adorama first concepted “My Travel Diary,” the idea was simple: define what it means to practi…
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