THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 16th Annual Shorty Awards Music & Dance

This award honors the most creative and effective use of music and dance in a social media or digital marketing campaign. Music videos, narrative experiences, songs, advertisements, festivals, live performances are all eligible.

See previous winners and honorees here.

Winner

Music & Dance
winner
The General Sound Studio
The General’s decade-long TV campaign was noticed, but for the wrong reasons. The campy, low-fi ads…

Finalists

Music & Dance
finalist
gold honor
Google Black-Owned Friday 2023
Idea: Google's Black-owned Friday campaign was born in 2020 to uplift Black-owned businesses dispro…
Music & Dance
finalist
silver honor
Google Chrome Speed Challenge
When it comes to driving preference for Chrome among a sea of browser options, speed matters most. …
Music & Dance
finalist
bronze honor
We Shake The World
The key players in the juice and beverage market in MENA all neatly fall into expected and predicta…
Music & Dance
finalist
Coi Leray x Trinity Rodman “Get Loud” - Presented by Bose
Our primary objective was to develop a social activation for the Women’s World Cup that connected B…
Music & Dance
finalist
The Grillin' Maidens
Bar-S Foods is a value brand that makes hot dogs, sausages, lunchmeat, bacon, and other items, and …
Music & Dance
finalist
Volvo C40 featuring Chloe Flower
When Volvo wanted to showcase the contemporary design and impressive features of the C40 electric c…
Music & Dance
finalist
audience honor
“The Spark” Ignited by YouTube
In the vast landscape of music discovery, where countless voices vie for attention, standing out is…

Nominees

Music & Dance
Clarks Originals Presents: Beyond Worlds a Metaverse Music Experience
In honor of its continued commitment to producing innovative and hyper-engaging digital marketing e…
Music & Dance
Dancing With The Stars - Dancing Layers Social Ad
ABC’s hit competition series “Dancing with the Stars” pairs celebrities with trained ballroom dance…
Music & Dance
Dora & Friends: Sing & Dance with Dora
Sing and Dance with Dora is a fresh fun fiesta of a music video series, featuring both original bil…
Music & Dance
Normani x Bose
To continue to drive brand relevance with an 18-34 female cohort, we partnered with Normani, a mult…
Music & Dance
Red Lobster: Lobster & Shrimp Celebration / Shirley Cesar TV
The holiday season is a time for celebration, marked by indulgent traditional foods and gatherings …
Music & Dance
Rockstar x Stormzy
Similar to the music industry, the energy drinks market is a crowded and competitive space in which…
Music & Dance
TOSTITOS Remixer
TOSTITOS, renowned for its mouthwatering tortilla chips and dips that bring people together, sought…
Music & Dance
W Hotels x Cercle
W Hotels’ authentic passion for music has always set us apart from other brands in the luxury trave…