THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Long Form Video

This category honors the most effective and creative use of long form video in a social media or digital marketing campaign or editorial content. Videos must be 2 or more minutes in length to qualify.

See previous winners and honorees here.
Start an entry in this category
Long Form Video
"Black-Owned Friday: A Day of Black-Owned Shopping”
Google's fifth annual Black-Owned Friday campaign faced the challenge of maintaining authenticity a…
Long Form Video
2024 New England Patriots Schedule Release | Good Jules Hunting
The NFL began a tradition of releasing schedule release videos in 2018. The idea was to create fun,…
Long Form Video
A Power(ful) Summer Campaign
Power isn’t just a show—it’s a cultural phenomenon. For over a decade, Power and its spinoffs have …
Long Form Video
Art for All: Jamel Shabazz on Street Photography
In MoMA and UNIQLO’s new Art for All video series, we delve into an artist’s process and inspiratio…
Long Form Video
Audio Alchemy: Crafting Worlds through Sound Design
Thoughtful audio design plays a critical role in creating video game worlds that feel real. When do…
Long Form Video
CMT's On The Road with Lainey Wilson
Idea: CMT's On The Road with Lainey Wilson spotlights rising country music talent and gives fans an…
Long Form Video
Caroline Love, You are Never Alone | Finding Strength in Community
Charlotte FC sets out to tell authentic stories that humanize our fans and their relationship with …
Long Form Video
Celebrity Substitute
Teachers are critical to inspiring the next generation. But often, our educators don’t have access …
Long Form Video
Coca-Cola: Message in a Bottle
After discovering a message hidden inside a Coca-Cola bottle on a beach, Kate posted about the find…
Long Form Video
Derrick Rose and Joakim Noah Go Down Memory Lane
In September of 2024, Chicago legend Derrick Rose stepped away from the game of basketball. Rose, a…
Long Form Video
Donald Duck Tries to Keep His Cool While Eating Spicy Wings
In celebration of Donald Duck's 90th birthday, Disney partnered with First We Feast to produce the …
Long Form Video
From Impact to Action: Hear Stories About Jewish Identity and Experiences of Antisemitism
Jewish people make up roughly 2% of the U.S. population, but are the targets of 15% of all reported…
Long Form Video
Google — Year in Search 2024
Google's annual Year in Search campaign reflects on the year’s biggest trends and moments. In 2024,…
Long Form Video
INDY FROM 500 MILES AWAY
This year, one in five Americans will be fully working from home. And, while every telecom provider…
Long Form Video
In The Shoes Of A Parent
Early childhood is a critical window of opportunity in a child’s development—one that shapes their …
Long Form Video
Indiana Fever
The main objective of our longform video – The Historic Rookie Season of Caitlin Clark – was to cap…
Long Form Video
Journey to 11 Million
In 2024, PetSmart Charities reached an extraordinary milestone: 11 million pet adoptions! But rath…
Long Form Video
Late Checkout: A Ritz-Carlton Story
When an iconic hospitality brand meets a streetwear label with the ideal name, it makes for a perfe…
Long Form Video
Lenovo Legion: Reach Your Impossible
Lenovo Legion (Lenovo’s brand of gaming tech i.e. laptops, handheld consoles) needed a social campa…
Long Form Video
Let's Run There with Jeremy Renner
Brooks Running’s iconic Run Happy platform had energized the company for 25 years and propelled it …
Long Form Video
On Purpose with Jay Shetty
Jay Shetty's mission is to spread love, purpose, and transformation to individuals around the world…
Long Form Video
Outnumber PAH
Situation Analysis: Pulmonary arterial hypertension (PAH) is a matter of life and death. A rare,…
Long Form Video
RuPaul's Drag Race - The Pit Stop with Trixie Mattel
Our primary goal was to build on the continued success of the RuPauls Drag Race series, by not only…
Long Form Video
Sleep with Rain
Running a small business is hard. Small business owners’ optimism hit a 10-year low, and they repor…
Long Form Video
The Boy & The Octopus
Our brief was simple: to share some Disney magic with the world this holiday season. Supporting a b…
Long Form Video
The Hallowed Hunt
Full Sail University is an educational leader in entertainment media and emerging technologies. Our…
Long Form Video
The Infatuation: 24-Hours at Court Square Diner
What happens in a 24-hour diner? Most people experience a diner for just a few hours—whether it’s a…
Long Form Video
The Ultimate Challenge - LEGO Technic
The LEGO Group and McLaren Automotive embarked on the ultimate engineering challenge: constructing …
Long Form Video
Tick Tick Tick
In the amusement park category, Halloween is bigger than the Super Bowl. It’s an essential time for…
Long Form Video
Tom Brady’s Patriots Hall of Fame Induction Ceremony
How do you possibly begin to pay tribute to the greatest athlete of all time? You go big, and that’…
Long Form Video
Women Who Master & “The Human Component” from Logitech
Logitech is boldly leading the way toward gender equality in STEM. The Swiss technology company’s f…