THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 10th Annual Shorty Awards Best use of a Snapchat Filter/Lens

This award honors those most effective and creative use of Snapchat filters or lenses by a brand, agency or organization.

See previous winners and honorees here.

Winner

Snapchat Filter/Lens
winner
Kids' Choice Awards 2017: “Slime your Selfie” Snapchat Lens
To build buzz, awareness and viewership for the 2017 Nickelodeon Kids' Choice Awards, we partnered …

Finalists

Snapchat Filter/Lens
finalist
"Younger" Snapchat Filter
Our goal in the final days leading up to Younger's season 4 premiere was to drive urgency, gettin…
Snapchat Filter/Lens
finalist
#USOpenxSpectacles - A Stunt Like No Other
Snapchat Spectacles at the 2017 US Open: A Grand Slam FirstYour US Open tennis story shared your wa…
Snapchat Filter/Lens
finalist
BABY DRIVER Fan Art Snapchat Filter Contest
Build brand awareness and excitement with millennials through a custom mobile experience on Snapcha…
Snapchat Filter/Lens
finalist
Beyond the Bell and Hall: Using Snapchat Filters to Expand Philly’s Historic District
Over the years, VISIT PHILADELPHIA—known to social media fans and followers as Visit Philly—has mad…
Snapchat Filter/Lens
finalist
audience honor
Jeep Hair, Don't Care
-Take Jeep 4x4 Day to The Next Level.-The task was to activate 4x4 Day (April 4th) on social media …
Snapchat Filter/Lens
finalist
PUMA: PUMALabs
To celebrate PUMA's PUMALab store coming to Detroit, we were challenged to find a way to let local …

Nominees

Snapchat Filter/Lens
Get Glam for the 2017 CMT Music Awards
Break through the incredible clutter and drive awareness, excitement and, ultimately, tune-in vi…