THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 11th Annual Shorty Awards Best in Entertainment

This award honors the social media efforts supporting musicians, films, comedians, plays and other forms of entertainment. All forms of entertainment are eligible for this award.

See previous winners and honorees here.

Winner

Entertainment
winner
Netflix Queer Eye 'Yass, Australia’
Our brief was to launch Season Two of Netflix's Queer Eye in Australia with a local twist. Netflix …

Finalists

Entertainment
finalist
gold honor
Netflix Bright 'Calling All Will Smiths'
Our brief was to create a campaign that was going to achieve fame, talkability and widespread appea…
Entertainment
finalist
gold honor
We Do Our Own (Marketing) Stunts
With the 6th installment of Mission: Impossible, Tom Cruise and Christopher McQuarrie took the fra…
Entertainment
finalist
silver honor
Isle of Dogs - Daily Scraps
Wes Anderson has a style and a fanbase which follows from film to film. Fans of his movies (and mo…
Entertainment
finalist
bronze honor
audience honor
Annihilation Social Campaign
Imagine being trapped inside an unknown force with no connection to the outside world. Your mind, y…
Entertainment
finalist
bronze honor
Deadpool 2 Social Campaign
Deadpool 2 happened to be dropping alongside one of the year's biggest blockbusters. And while the…

Nominees

Entertainment
Aquaman Digital Marketing Campaign
In December 2018 Warner Bros. Pictures and DC Films invited audiences to dive into the epic cinemat…
Entertainment
Brides on a Budget
Sometimes finding the perfect wedding look, at the right price, can be harder than finding "The One…
Entertainment
Countdown to Christmas 2018
Reinvigorate our audience of W25-54 that Hallmark Channel is back with a packed schedule of movies …
Entertainment
Crazy Rich Asians
DMM worked in partnership with Warner Bros. on the theatrical social media campaign for the romanti…
Entertainment
Digital Strategy & Social Presense
Steve Harvey's daytime talk show shifted the focus of digital and social media this season to creat…
Entertainment
Rampage Digital Marketing Campaign
Warner Bros. Pictures partnered with various creative partners to create an innovative and colossal…
Entertainment
Rampage Home Entertainment Social Media Campaign
VIEW CASE STUDYOur objective was to build hype for the home release of Rampage and encourage audien…
Entertainment
Stargazing
What do the stars have in store for us?Stargazing is our guide to the astrological forces that are …
Entertainment
The Meg Digital Marketing Campaign
In building The Meg's marketing campaign, Warner Bros. leaned into their expertise with horror movi…
Entertainment
UnErased: The History of Conversion Therapy in America
Over 700,000 people in America have been subjected to conversion therapy, the dangerous and controv…
Entertainment
Virtual Album Release Party with Ariana
As Ariana Grande and her teams at SB Projects & Republic Records strategized for the midnight rele…
Entertainment
Wild Times
Wild Times is a 2018 digital version of a variety show...with animals. Lots of animals!The Irwin Fa…