THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 14th Annual Shorty Awards Brand Identity

This award honors brand identity on social media and digital. Work that is either standalone or part of greater campaign is eligible. Creative integrity, strategic integration, shareability and effectiveness will be considered.

See previous winners and honorees here.

Winner

Brand Identity
winner
audience honor
MGM Studios | Brand Update
MGM Studios has a long storied history, in both film and television, and its brand identity has alw…

Nominees

Brand Identity
About Face - Utendahl Creative
When we began working on About Face our primary goal was to create a cohesive social design style t…
Brand Identity
Duolingo Roll
Duolingo wanted to generate awareness on a global scale without spending a significant amount of mo…
Brand Identity
Here for Her Health: Introducing Organon to the World
For too long, women’s basic healthcare needs have not been adequately addressed. Organon set out to…
Brand Identity
POPS Integrated Marketing Campaign
To empower US small businesses to put their people (employees) back into the center of their busine…
Brand Identity
Slate - Platform For Achieving Brand Consistency On Social Media
The objective of Slate was to build a social media content creation platform that is completely cus…
Brand Identity
Southwest Airlines - Wanna Get Away Day
June 2021 is Southwest Airlines’ 50th Anniversary! To celebrate, Southwest asked for ideas to engag…
Brand Identity
Time to Have Hulu Campaign
When you realize everything that you love is on Hulu, it can be quite...shattering. In its iconic b…