THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 15th Annual Shorty Awards Employee Engagement

This award honors a company or individual that effectively and creatively recognized and engaged with its own employees on social media.

See previous winners and honorees here.

Winner

Employee Engagement
winner
IHG Mailer
IHG Hotels & Resorts are long time clients of award-winning COFFEE Labs, an NYC-based creative agen…

Finalists

Employee Engagement
finalist
gold honor
MTV Entertainment Studios' Culture Orientation
Storytelling has the power to change hearts, minds and culture. For decades, MTV Entertainment has …
Employee Engagement
finalist
silver honor
Good Leads The Way
For their first campaign in over a decade, United Airlines made the bold choice to re-introduce its…
Employee Engagement
finalist
BMO Social Selling Program
Throughout COVID-19, the number of Canadians spending time on social media increased by 20%, reachi…
Employee Engagement
finalist
audience honor
Black Men of Google
In preparation for their 2022 Black Men Summit, Google aimed to create assets and collateral to cha…
Employee Engagement
finalist
Giving Employees the Stage in "My Job in 60 Seconds"
The goal of this video series was to showcase our talented team members throughout our various soci…
Employee Engagement
finalist
Slow and Steady Wins the F1 Race Tickets: An Employee Education on How Engagement Beats Over-Posting
Any time we (Lenovo’s Global Social Media Center of Excellence) activate our employees on social me…

Nominees