THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 16th Annual Shorty Awards Live Video

This award honors the most effective and creative use of live video and/or livestreaming in a social media or digital marketing campaign or editorial content.

See previous winners and honorees here.

Winner

Live Video
winner
PLAY BY THE RULES
For over seven decades, the International Committee of the Red Cross (ICRC) has upheld the Geneva C…

Finalists

Live Video
finalist
gold honor
2023 MTV Video Music Awards - POV: VMA
Sure, the word “innovation” gets thrown around willy nilly, but dammit - we can’t help but love it!…
Live Video
finalist
silver honor
audience honor
Met Gala Debut
eBay is home to millions of pre-owned and vintage fashions but lacked fashion credentials. eBay was…
Live Video
finalist
bronze honor
P&G Battle of the Paddles
Ahead of Super Bowl LVII in Phoenix, P&G set out to create branded sports content that highlighted …
Live Video
finalist
Bella Levels Up
Bella Poarch is one of the most viewed people on the internet. After dabbling with some casual Twit…
Live Video
finalist
Philips Black Friday TikTok Live Giveaway
Black Friday was approaching and Philips wanted to kick-off the holiday shopping season. Amongst…
Live Video
finalist
The Boogeyman (2023) | TikTok Live Sleeping Stunt
The only thing more chilling than The Boogeyman watching you sleep...thousands of strangers on TikT…
Live Video
finalist
Women's World Cup NOW
FOX Sports, the leader in live sports and official FIFA World Cup English-language broadcast rights…

Nominees

Live Video
Macy's Live
Macy’s Live launched in Fall 2021 with the objective to enhance the retail landscape and fuel the c…
Live Video
Nightcap
"Nightcap" is the new nightly sports talk destination with NFL legends Shannon Sharpe and Chad “Och…