THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 16th Annual Shorty Awards Video Ad

This award honors an effective and creative video ad or series of video ads. More than a video posted to social media, video ads are tailored to each social platform and are supported with paid placements to achieve specific results.

See previous winners and honorees here.

Winner

Video Ad
winner
Planet Earth III Vertical Video Campaign
Planet Earth III is one of the BBC’s biggest natural history series ever made.  Seventeen years aft…

Finalists

Video Ad
finalist
gold honor
LG - Oh Sheets
When people shop for home appliances, it’s a “sea of sameness,” with endless parity products. LG wa…
Video Ad
finalist
silver honor
eos Skin So Soft
Nobody: eos: let’s disrupt the women’s shaving category. By 2023, eos had already grown for two …
Video Ad
finalist
bronze honor
Rotten
The Heat Initiative is a collective effort of concerned child safety experts and advocates encourag…
Video Ad
finalist
5 Lessons from the Unalive
ABC’s "Not Dead Yet" follows Nell Serrano (Gina Rodriguez), a broke and newly single self-described…
Video Ad
finalist
Funny In Bed | The Adventure Challenge
For several years, our in-house media team had been tasked with one job: making commercials that sh…
Video Ad
finalist
audience honor
RSVLTS: “Flannel…With A Little Stretch”
RSVLTS is an apparel brand famous for its loud, officially-licensed, pop-culture-themed designs. Th…
Video Ad
finalist
The ‘I Love You, Acrobat’ Campaign
Drive new Adobe Acrobat subscriptions and Adobe.com traffic and click through (increase engaged use…

Nominees

Video Ad
"Go to The Met" Institutional Campaign
After rebuilding strong and steady attendance following reopening after COVID, The Met aimed to foc…
Video Ad
Fastest Uploaders
Internet users everywhere just want their internet to be consistently fast and reliable. And that’s…
Video Ad
Lexus RZ - Lexus Chatswood
The primary objective of the Lexus RZ campaign was to strategically emphasise the groundbreaking el…
Video Ad
Monday Night Football with Peyton & Eli: Season 3 Auditions
Omaha Productions, spearheaded by NFL legend Peyton Manning, kicked off the anticipated third seaso…
Video Ad
Rocket Mortgage Classic Ticket Sales
Create a general event awareness campaign for The Rocket Mortgage Classic with the goal of selling …
Video Ad
Seafood Case Study
Seafood Case Study: The Situation: Many Americans love to buy seafood. Where they buy it dep…
Video Ad
St. Regis x Vogue – Christine Baranski
Few events garner attention like the Met Gala. The star-studded affair is one of the rare moments e…
Video Ad
TMNT NYC Takeover with Amazon
We embarked on an innovative ad campaign for the launch of Teenage Mutant Ninja Turtles: Mutant May…