THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 7th Annual Shorty Awards Best on Facebook

This category honors brands, organizations or institutions that use Facebook's native tools effectively. Unlike Best Facebook Campaign, this award is for a brand's year-round presence.

Click here to see the previous winner and nominees.

Winner

Facebook
winner
Un Illustre Inconnu steals the Facebook identities of 40 influencers
Our mission was to promote the film Un Illustre Inconnu by recreating its central themes—identity a…

Finalists

Facebook
finalist
I Love NY
New York State is a gold mine of attractions, experiences and unique offerings that people from all…
Facebook
finalist
MTV Match Machine
MTV was supposed to launch the splurge "Are you the one", where 20 singles were to find the perfect…
Facebook
finalist
NOS Energy Drink: GSP’s Resurrection
The ObjectivePosition NOS as the energy drink brand associated with MMA, 9 times world champion Geo…

Nominees

Facebook
BarkBox
BarkBox is the monthly subscription box for dogs. Each month you receive a handpicked selection of …
Facebook
Best Use of Facebook Page
The Ritz-Carlton presence on Facebook is tied directly to the brand platform "Let Us Stay With You.…
Facebook
CNN on Facebook
CNN's social footprint is unrivalled by any other news organization. In 2014, CNN reached a new mi…
Facebook
CSX Claus Conspiracy
Each and every year on the 25th of December, gifts of all shapes and sizes magically appear in livi…
Facebook
Chrisley Knows Best on USA Network
OBJECTIVE:To drive awareness for USA Network's new reality show, Chrisley Knows Best, by building a…
Facebook
Dateline NBC Facebook Page
In May 2014, Dateline NBC earned more than one million "likes" on Facebook. We reached that milesto…
Facebook
Entertainment Weekly Facebook
In early 2014 Entertainment Weekly assembled a new social media team to reinvigorate the brand's so…
Facebook
Facebook as a Driver Recruitment Tool
The trucking industry is in the middle of a significant driver shortage and given the prevailing ne…
Facebook
FamilyShare Network
The objective of the FamilyShare Network is to own the brand of "family" on the internet by creatin…
Facebook
Grammarly Facebook Page
Grammarly (www.grammarly.com) is the world's best automated proofreader.Since 2013, Grammarly's Fac…
Facebook
Harnessing the Power of Social Media to Engage Brides-To-Be
In 2014, the challenge was to drive consideration for Philips Zoom Whitening treatment. Based on ma…
Facebook
He-Man & Power Bar April Fool’s Day Content Collaboration
What happens when the most powerful action figure in the universe joins forces with the world's mos…
Facebook
Medela Facebook Community
In 2014, we built a loyal community for Medela that outranks Amazon, M&Ms, and Disney for brand loy…
Facebook
Miller High Life
The Miller High Life Facebook page aims to show fans that Miller High Life isn't just a product—it…
Facebook
Miller Lite
Our fans mean everything to us, so we bring them original content everyday and engage with them on…
Facebook
Mission Main Main Street Grants 2014
Every small business owner (SBO) dreams of making it big. Through Mission Main Street Grants℠ from …
Facebook
Mute the Mouth: An Above the Influence Game
For teens, confidence doesn't always come easy, especially when forces like peer pressure tend to s…
Facebook
NowThis: Social News In 2014
NowThis is the first true socially distributed media company. We live where our audience lives—on T…
Facebook
Plum Organics® on Facebook
We may be the nation's leading organic baby food brand, but the 240,000+ Plum Parents on our Facebo…
Facebook
Putting “Care" in Recruitment with Facebook
While the majority of employers in North America believe that they can't use Facebook for recruitin…
Facebook
Shiner Beer Facebook Page
Shiner Beer is the best beer made in Shiner, Texas. And for our hundreds of thousands of fans, ther…
Facebook
Skittles Facebook Page
Oh hi, Shorty Awards! I didn't see you over there admiring me. I mean, I can't blame you. I am the …
Facebook
True Detective
With a new HBO original series premiering, HBO had the challenge of developing a multi-platform cam…
Facebook
WWE on Facebook
With more than 24.7 million total likes, WWE's Facebook Fan Page (http://fb.me/WWE) acts as a centr…