THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
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Diverse-Owned Businesses Campaign
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Global Campaign
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On a Shoestring Campaign
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Content & Design
Audio & Music
Brand Voice
NEW!
Branded Content
Branded Series
Documentary Short
Email & Newsletter
NEW!
Feature Film
Gamification
NEW!
Images
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Long Form Video
Medium Length Video
NEW!
Micro-site or Blog
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LGBTQ+
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Multi-Cause Initiative
Other Causes
NEW!
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NEW!
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NEW!
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NEW!
Corporate-Community
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NEW!
Platforms & Technology
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Special Project
Special Project
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Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
NEW!
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PSA
Single Post
Storytelling
Use of Viral Content
NEW!
User Generated Content
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From the 9th Annual Shorty Awards
Best use of a Hashtag
This award honors the most creative and effective use of hashtags across any platform for a specific brand, cause, marketing campaign, product, or service.
See previous winners and honorees here.
Winner
Hashtag
winner
#StarringJohnCho
Scarlett Johansson as Motoko Kusanagi. Emma Stone as Alison Ng. Jim Sturgess as Jeff Ma. White-wash…
Finalists
Hashtag
finalist
gold honor
#CATmageddon
Most people don't spend a lot of time thinking about tobacco or its consequences, so truth is const…
Hashtag
finalist
silver honor
Donald Trump Encouraged Voters to #AskTheGays. So We Answered.
Just days after the horrific shooting at Pulse nightclub in Orlando, Donald Trump had the audacity …
Hashtag
finalist
bronze honor
Starbucks Brings the #GoldLife to Millions of Customers
In January 2016, Starbucks had one of the best loyalty programs in the world. Eleven million member…
Hashtag
finalist
Starting a Women’s Empowerment Movement with EcoTools #MyTrueBeauty
In 2007, eco-friendly products were starting to gain demand, and EcoTools saw an opportunity to pio…
Hashtag
finalist
#iVoteCat
Less Pawlitics. More Cats. During one of the most grueling election seasons in recent history, Worl…
Nominees
Hashtag
Tillamook: “Fill the Plates”
In 2016, farmer-owned dairy cooperative, Tillamook, launched #RealFoodSunday–a social media effort …
Hashtag
#StopThisMovie - Genocide in Burundi
On the 15th of November 2016, the FIDH (International Federation of Human Rights) launched #StopThi…
Hashtag
#ilooklikeadeveloper
According to a Department of Labor Current Population Survey, only 34% of all Web Developers are wo…
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