THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 15th Annual Shorty Awards Filter/Lens

This award honors a filter or lens that creatively established a social presence and/or garnered significant attention or following from an audience.

See previous winners and honorees here.

Winner

Filter/Lens
winner
Flamin’ Hot Snackable Screens
Flamin’ Hot® has been an icon of snack aisles and the internet for almost three decades but existed…

Finalists

Filter/Lens
finalist
gold honor
Truth, Dare or Dollar
This project is confidential.
Filter/Lens
finalist
silver honor
audience honor
2022 MTV Video Music Awards "Party With VMAs" Hashtag Challenge
How do you get Gen Z to pay attention to an awards show that’s as old as an Elder Millennial? You i…
Filter/Lens
finalist
bronze honor
Welcome to Chippendales AR Filter
Filter/Lens
finalist
Halo AR Filter - Silver Team Call
Paramount+’s exclusive series “Halo” chronicles the epic conflict between humanity and the extrater…
Filter/Lens
finalist
Speed Showdown
When it comes to gamers, 2 things are abundantly clear: they love gaming but they don’t love engagi…

Nominees

Filter/Lens
#LOTRxAdobe TikTok Filter
In 2022, Adobe forged a collaboration with Prime Video to help build excitement for the new highly …
Filter/Lens
#TurboTaxAlphorn Challenge
Troup was asked to extend the existing TurboTax Free brand campaign (Free, free, free...) into othe…
Filter/Lens
Grey's Anatomy Memorial Hospital TikTok Filter
Engage super fans of the longest running medical drama series of all time, enticing them to watch t…
Filter/Lens
Krapopolis Surviving Medusa AR Lens
This AR lens was part of the first reveal of Krapopolis to the world at San Diego Comic Con. Incorp…
Filter/Lens
Mastercard® & Stand Up To Cancer Snapchat Lens
Mastercard wanted to encourage customers to do something magnificent through their dining and groce…
Filter/Lens
Mike Judge's Beavis and Butt-Head: Instagram AR Lens
Since 1993, there has been a die-hard fan base of Beavis and Butt-Head. Fans have quoted their icon…
Filter/Lens
Smile Campaign | Paramount Pictures
Filter/Lens
Star Trek Strange New Worlds Transporter Filter
Paramount+’s “Star Trek: Strange New Worlds” is a spin-off of “Star Trek: Discovery” that expands o…
Filter/Lens
Truth or Twist
Anyone who has spent time in a supermarket, liquor store or social platform in the past few years c…