THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 9th Annual Shorty Impact Awards Community Engagement

This award honors a brand, agency or organization that successfully built and maintained an authentic, respectful, and engaging community with a pro-social objective.

See previous winners and honorees here.

Winner

Community Engagement
winner
Unsilence The Crowd
A first of its kind partnership between Sela, RNID and Newcastle United culminated in Unsilence The…

Finalists

Community Engagement
finalist
gold honor
Duriel’s Offering
Darkness is at the heart of the Diablo video games, but there are sparks of hope even there. Our so…
Community Engagement
finalist
silver honor
We Stand Up For by Mastercard
Every year at the MLB All-Star Game, 50,000 people stand together in silence, holding up the name o…
Community Engagement
finalist
bronze honor
World Surf League / WSL One Ocean
The objective of WSL One Ocean is to harness the global platform of the World Surf League (WSL) to …
Community Engagement
finalist
7-Eleven's Cleat Crew Fundraises for Children's Miracle Network Hospitals® to Help Youth Thrive
Primary Objective: Maximize fundraising efforts for Children’s Miracle Network Hospitals® through a…
Community Engagement
finalist
audience honor
Community Fridge Restock Initiative
Every day, a significant amount of food goes to waste, while many in our community face challenges …
Community Engagement
finalist
Giants of Africa: GOA Festival
The Giants of Africa Festival 2023 was the first-ever large-scale youth basketball festival in Afri…
Community Engagement
finalist
Your Neighbourhood Getai (by POSB & DBS Foundation)
Singapore aims for digital inclusion - however, there is a concerning surge in digital scams in rec…

Nominees

Community Engagement
2024 Max AAPI Heritage Month Celebration
In celebration of AAPI Heritage Month, Max wanted to create an experience that authentically engage…
Community Engagement
Cleft Con New York
Smile Train has been fortunate to earn the support of many Americans with clefts. We consider ourse…
Community Engagement
Energy for your future
PAE is the main private producer, employer and investor of the energy industry in Argentina and a l…
Community Engagement
Enlisting the Power of an Untapped Resource
Travelers has always been committed to supporting the many service members who’ve joined our ranks.…
Community Engagement
If You Do It Without Us, It's Not About Us
Most companies in the life science industry describe themselves as patient centric. At Genentech, t…
Community Engagement
RuPaul's Drag Race Social
@RuPaulsDragRace social has become a hub for the franchise and LGBTQ+ community. In addition to del…
Community Engagement
The Sympathizer Screenings, Night Market, Digital Content Series
The Sympathizer was a monumental cultural moment for Vietnamese and Southeast Asian voices, so we w…