THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Video Ad

This category honors an effective and creative video ads or series of video ads. More than a video posted to social media, video ads are tailored to each social platform and are supported with paid placements to achieve specific results.

See previous winners and honorees here.
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Video Ad
Agua de Kefir Recovery Villa
Agua de Kefir is an electrolyte-rich beverage made from the pads of prickly pear cactus. Despite be…
Video Ad
Black Twitter: A People's History "Power" Trailer
Onyx Collective’s compelling three-part docuseries “Black Twitter: A People’s History” charts the r…
Video Ad
Doctor Who Trailer
For more than 60 years, The Doctor has traveled across treacherous time and through the coldness of…
Video Ad
McDonald's x New York Jets
To leverage our partnership with the New York Jets to drive transactions, using our "Free Big Mac f…
Video Ad
Oatly's Sylvanian Drama
Oatly, the irreverent, sustainability-focused oat drink brand wanted to make sure everyone was awar…
Video Ad
Repositioning the New England Aquarium as a Leader in Ocean Conservation
The New England Aquarium (NEAQ), beloved for its marine life exhibits, sought to reposition itself …
Video Ad
Rule the World 2.0
In 2023, Resorts World burst onto the Las Vegas scene with its highly successful “Rule the World” c…
Video Ad
TSET HYI's Swap Up: Revenge of the Junk Food (Rural)
As of 2019, Oklahoma’s Youth Risk Behavior Surveillance System (YRBS) showed that Oklahoma had the …
Video Ad
The Tale of Texas Pete
Texas Pete is a storied brand with a passionate regional fanbase. Found in pantries and restaurants…
Video Ad
Unstoppable Dreams
Honda is a brand with a legacy of powerful innovations, successful products, and motorsports champi…
Video Ad
Urban Outfitters "Happy LOLidays!"
1stAveMachine partnered with Urban Outfitters (UO) on the Happy LOLidays campaign bringing a dynami…