THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality & Travel Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Brand Partnership
Shoplooks x Neiman Marcus: Impactful Growth with Influencer Stories
Neiman Marcus wasn’t exempt from the economic effects of a global health crisis. As a major marketi…
Multicultural Community Engagement
finalist
ShopRite Cooking Star
The South Asian community represents a large and growing part of the ShopRite grocery trading area.…
Food & Beverage
ShopRite Social Video Series: A Snackable, Shoppable Success!
Our core objective was to position ShopRite grocery stores, and ShopRite Own Brands products, to ap…
Retail & E-Commerce
ShopTYT 9 Days of Impact
ShopTYT took a different approach from the usual Black Friday sale and instead focused on highlight…
Brand Awareness Campaign
finalist
Show Me Yours - the first TikTok show from Prime
It’s no secret that the height of the pandemic also drove the height of our collective streaming be…
Call to Action
Show Your Safety
Brady's #showyoursafety campaign is an initiative designed to raise awareness about the importance …
Live Video
finalist
SHOWTIME® Original Series Yellowjackets | The Summoning
As the marketing campaign for season two of SHOWTIME®'s buzzy and fan-favorite series, YELLOWJACKET…
Long Form Video
finalist
SHOWTIME® Original Series Yellowjackets | The Yule Log
Season 1 of SHOWTIME®'s hit series YELLOWJACKETS, which follows a group of wildly talented high sch…
Event & Experiential, Live Events
Side by Side: A Celebration of Service
Only 2.3% of private sector healthcare providers in NY are equipped to understand and meet veterans…
Integrated Campaign, Pharma & Healthcare
Sientra Supports: Breast Cancer Awareness Month Activation with Miranda McKeon
First, the facts…   According to BreastCancer.org about 13% (1 in 8) of women in the U.S. are…
Multicultural Community Engagement
finalist
Simply Spiked Lemonade: Day Ones
When Simply, America’s #1 juice brand, announced it was launching an alcoholic version, Black Twitt…
Travel & Tourism
finalist
bronze honor
Ski for All (Case Study)
Brands in the economy lodging category generally lack differentiation, leaving travelers to pick wh…
Brand Partnership
finalist
Ski for All (Case Study)
Across the travel industry, the winter season traditionally sees slower visitation. This led to our…
Social Good Campaign
Ski for All (Case Study)
Across the travel industry, the winter season traditionally sees slower visitation. This led to our…
Instructional Video
finalist
Skillshare & Morgan Harper Nichols: Mindful Digital Art
From the start, Morgan Harper Nichols’ art has been inspired by the stories, people, and places aro…
Multi-Platform Partnership
SkinMedica Influencer Campaign
Create high energy influencer content sharing real skin stories from a diverse mix of creators with…
Long Form Video
finalist
Slo Mo Symphony
There is nothing as captivating as the fast pace of hockey, and nothing as technical as seeing it s…
Employee Engagement
finalist
Slow and Steady Wins the F1 Race Tickets: An Employee Education on How Engagement Beats Over-Posting
Any time we (Lenovo’s Global Social Media Center of Excellence) activate our employees on social me…
Brand Awareness Campaign, Business to Business, Integrated Campaign
finalist
Smart Business Buying: Buy smarter. Dream bigger.
OVERVIEW AND CHALLENGES Amazon Business (AB) helps millions of business customers worldwide—ran…
Brand Awareness Campaign, Entertainment, Event & Experiential, Integrated Campaign, Integration with Live Television
winner
bronze honor
SMILE - Viral Marketing
Viral marketing campaigns are a popular and effective way for businesses to reach a large audience …
Emojis, Filter/Lens, Global Campaign, Meme & GIFs, Multi-Platform Campaign
winner
silver honor
audience honor
Smile Campaign | Paramount Pictures
Medium-Length Video
Smile Train Nutrition Program Reel
More than 4.6 million children and adults have a cleft but have never received any treatment. Child…
Blog & Micro-blog
winner
Smile Train Stories
When we started rethinking our website’s Smile Train Stories section a few years ago, the challenge…
Multi-Platform Partnership
finalist
bronze honor
Smile x "Pass The Smile"
Smiling is hardly the first thing that comes to mind when you think of horror films, but what if a …
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