THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 391 entries

Multi-Platform Partnership
Fairmont’s Après in the Air Campaign
The objective of the Après in the Air campaign was to leverage Canada's 150th birthday to create ma…
Food & Beverage, Multi-Platform Campaign, Integrated Campaign, Storytelling
finalist
gold honor
Famous Orders
Our Marketing Objective was to drive penetration by bringing new, younger, customers to the brand. …
Multi-Platform Campaign, Integrated Campaign
finalist
Famous Orders - The Travis Scott Meal
For decades, McDonald’s has been at the forefront of culture. Yet in 2020, many young Americans had…
Multi-Platform Campaign
Fire Drill Fridays with Jane Fonda
Greenpeace and Jane Fonda want the same thing: a just transition to a green and peaceful future wit…
Multi-Platform Partnership
Firestone: A new level of influence.
Our objective was clear, but the goal, complex. How do we instill the values of a legendary manufac…
Multi-Platform Partnership, GIFs, Short Form Video
finalist
gold honor
First Day Feels
Converse wanted to position themselves as the go-to apparel choice for the 2017 back-to-school shop…
Financial Services, Multi-Platform Partnership
FIS’ #Finpact: The Power of B2B Influencer Relationships Built on Co-Created Content
In financial services, brand awareness varies greatly depending on the stakeholder and their busine…
Branded Series, Restaurants, Facebook Partnership, Multi-Platform Partnership, Branded Content
finalist
Five Decades, One Voice
To celebrate the company’s 50th anniversary, Cracker Barrel Old Country Store sought to drive and s…
Influencer & Celebrity Campaign
Flama - Coca-Cola Taste Of Fame
The main objective for Coca-Cola's Taste Of Fame campaign was for Coke to connect to Hispanic teens…
Influencer & Celebrity Campaign
Flazéda by Pearl
Celebrity perfumery Xyrena collaborated with Pearl of RuPaul's Drag Race fame to release a signatur…
Multi-Platform Partnership, Medium-Length Video
finalist
Flip, Fold, Snap, Clack
When Samsung released its first foldable phone in 2019, the innovative Galaxy Z Fold, it was a huge…
Integrated Campaign, Multi-Platform Partnership, Multicultural Community Engagement, Pharma & Healthcare, Video Series
Focus On Your Lungs: A Screening You Don’t Want To Miss
Although lung cancer is the leading cause of cancer death in the U.S., when found early, before it …
Multi-Platform Partnership
Fortnite World Cup Champion Bugha, Hollister Chief Gaming Scout
At Hollister, our focus is on showing up where our consumer is and building authentic connections w…
Influencer & Celebrity Campaign
finalist
Fostering Brand Loyalty via Fútbol – How MasterCard Owned Copa America 2015
Our objective was to amplify the MasterCard's sponsorship of Copa América Chile 2015, the biggest f…
Art Direction, Earned Media, Food & Beverage, Multi-Platform Partnership
winner
bronze honor
French's NIL
On October 16th, 2021, the University of Tennessee football team failed to convert on a last-minute…
Finance Apps, Financial Services, Multi-Platform Partnership, Integrated Campaign, Call to Action
winner
gold honor
silver honor
Friends Again
With Zelle peer-to-peer payment technology newly added to its app, Bank of America wanted to take …
Multi-Platform Partnership
From Stream to Screen: How Alienware’s Hive Elite is Redefining Gaming Influence
Alienware has spent decades building a reputation as the pinnacle of high-performance gaming hardwa…
Multi-Platform Partnership, Social Good Campaign
Frosted Flakes Mission Tiger
In the summer of 2019, Kellogg's chose Nickelodeon as their primary media launch partner for Froste…
Multi-Platform Partnership
Futurama Influencer Campaign
Following Hulu’s critically acclaimed 2023 revival of “Futurama,” the epic sci-fi animated series f…
Multi-Platform Partnership
FX's Shōgun - Influencer Campaign
The Shōgun campaign sought to connect with both AAPI and general audiences by leveraging influencer…
Consumer Brand, Gamification, Multi-Platform Partnership, Insights & Trends, Integrated Campaign, Multi-Platform Presence, Short Form Video, Twitch
winner
silver honor
bronze honor
Game Over for Headaches
As the head pain expert for 60+ years, Excedrin is always listening to consumers to understand wher…
Multi-Platform Partnership
Gigi Hadid X Maybelline Campaign
The objectives for the Gigi Hadid X Maybelline launch were to build upon Maybelline's brand equity,…
Call to Action, Entertainment, Hashtag, Multi-Platform Partnership, Multi-Platform Campaign, Organic Promotion, User-Generated Content
finalist
Global Movie Day | 2nd Annual (2021)
The second annual Global Movie Day was held on Saturday, February 13, 2021 during the global pandem…
Gaming, Multi-Platform Partnership
finalist
gold honor
God of War: Ragnarök - All Parents Can Relate
When creating the campaign for God of War Ragnarok’s launch we were tasked with two main commercial…
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